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By Counterman
In our cover story for
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AMN/CM: What did your organization accomplish in 2022 that you are most proud of?
BH: I am most proud of the work our communities have done to engage and develop the industry. AWDA celebrated its 75th anniversary this year and as I noted during their awards ceremony, AWDA is represented on every single Auto Care community and committee and is engaged in every aspect of the industry. Women in Auto Care drew the largest crowd at the AAPEX stage during their awards ceremony, their breakfast had a waitlist, they raised more than $100k for scholarships and the registration for their upcoming Leadership Conference is the highest ever. YANG (Young Auto Care Networking Group) had record-breaking attendance at their reception at AAPEX and donated more than $20k to the Automotive Aftermarket Charitable Foundation in 2022 through various fundraisers, including their Top Golf meetup that was attend by more than 160 young executives nationally. Automotive Content Professionals Network started off our Connect Conference in May with record attendees and continues to set the example for welcoming newcomers to the industry. Auto Care has invested in all our communities through increased staff representation and the creation of a community engagement department to facilitate the collaboration and growth of all Auto Care communities.
AMN/CM: How is the ongoing Right to Repair issue impacting your business?
BH: From an industry perspective we have seen ongoing awareness of Right to Repair in our sector as well as agriculture and consumer electronics. The more exposure this consumer issue receives, we gain increased mindshare of legislators and regulators. The Auto Care Association has been helping to vigorously support our position to implement the will of the voters in the Massachusetts court case, and after numerous delays we are hoping to have a ruling soon. We are also working with CARE to support a ballot initiative in Maine to further expand our state strategy. We are also working with AASA, SEMA and the CAR coalition to reintroduce our REPAIR Act in Congress, which would provide a nationwide/federal solution for the access of telematics data and are encouraged by the momentum around the issue that we see. The European Union, Australia, South Africa and our Canadian colleagues all have Right to Repair initiatives taking place and we are working hand-in-hand with them to provide support and guidance as needed. We are also working with other aftermarket associations around the globe to support their Right to Repair initiatives and are in the process of developing a global Right to Repair positioning statement that unifies our industry in our approach.
AMN/CM: What do you feel is the greatest threat facing the automotive aftermarket right now?
BH: The biggest threat is two-fold: meeting the challenges of today’s technology on the vehicle and finding young men and women to repair and maintain those vehicles. Our industry has always adapted to technology. However, the financial investment required by a shop to keep up with that technology has become increasingly difficult. ADAS calibration, for example, requires more than $100k in equipment, not to mention the amount of space required to conduct those calibrations. Attracting talent to our service bays requires an investment on all our parts by providing scholarships and apprenticeships. I firmly believe that a national apprentice program is long overdue, and such a program will help reduce student-loan debt while providing good-paying jobs. Our good friends and members at Dynamic Automotive in Frederick, Maryland, are a great example of a progressive shop working with state and local governments to provide meaningful apprenticeship programs that groom qualified technicians for the next generation of technology.
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By Counterman
MEYLE recently launched the MEYLE HD control arm for the Tesla Model 3 and Model Y.
The new control arm is made of high-strength forged aluminum, and features a redesigned ball joint, larger-diameter ball stud and redeveloped bushings.
As a result, the optimized and reinforced MEYLE HD control arm is specially designed to handle the high stresses of the heavy and powerful Tesla vehicles, according to the company. Backed by a four-year guarantee, the control arm is designed to last longer, provide extended driving safety and deliver “a more fun driving experience.”
“You might remember – there was a lot of frustration in the global Tesla community a while ago,” the company said. “Drivers were reporting a great deal of squeaking and rattling coming from the premium manufacturer’s models.
“Our engineers at MEYLE were on the case right away and identified the Tesla control arm as the source of this nuisance. As always, they analyzed it and put it through an extensive multistage re-engineering process: the MEYLE HD principle. As a result, they developed a completely new technical solution that is now manufactured in our own production facilities.”
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By Counterman
The KBS Coatings Ultimate Frame Coater Kit provides everything needed for ultimate inside-out rust protection for auto frames, auto bodies and more.
The easy-to-use DIY kit employs the KBS 3-Step System combined with KBS Cavity Coater to prepare and coat up to 50 square feet of metal, according to the company.
KBS Klean, a nontoxic and biodegradable super cleaner, removes dirt, grease, grime and other contaminants. Next, water based and biodegradable RustBlast effectively dissolves rust and corrosion while etching metal for best adhesion of KBS RustSeal. RustBlast also leaves a zinc phosphate coating to stop flash rust from forming.
The third step is RustSeal, a rust-inhibitive and preventative paint that’s applied by brush, roller or spray gun. RustSeal chemically bonds to metal, including rusted metal, to isolate it from moisture and oxygen. Without those present, metal can’t rust.
RustSeal comes in 11 colors and flows out to provide a beautiful, smooth finish that resembles a powder coat. RustSeal provides a flexible, yet rock-hard barrier that’s extremely resistant to abrasion and impact – so it won’t crack chip, or peel, according to the company.
For ultimate protection, KBS Cavity Coater Aerosol provides rust protection in hard-to-reach areas such as inside frame rails, rocker panels, doors, tailgates and more. Cavity Coater, a self-healing corrosion-inhibiting coating (CIC), provides long-term protection and wicks into welds and seams that primers and top coats can’t reach.
For especially hard to-reach-areas, the KBS Cavity Wand is provided to extend the reach of aerosol Cavity Coater with a reusable 48-inch hose featuring a 360-degree spray tip.
For more information, visit
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By Counterman
Advance Auto Parts has unveiled a 60-second documentary-style video and campaign featuring former Marine sergeant and world-renowned climber Kirstie Ennis.
Titled “The Climber,” the video chronicles Ennis’s journey from serving in the U.S. Marine Corps and the loss of her leg above the knee after her helicopter went down in Afghanistan. It also captures her recovery and focus on tackling the Seven Summits, the highest mountain in each of the seven continents.
“Kirstie is one of the most inspiring figures in society today,” said Jason McDonell, Advance’s executive vice president of merchandising, marketing and eCommerce. “She has been a great partner of the Advance brand for several years, and we’ve witnessed first-hand how Kirstie defines what it means to be a diehard. There is a strong correlation between Kirstie’s relentless drive and the hallmarks of our DieHard brand – reliability, durability and specifically, power. This mini-documentary provides an authentic look at Kirstie, which we believe will be motivational to many people.”
The video includes footage from Ennis’s first attempt at summiting Mount Everest in 2019. Ennis and her group came within 600 feet from Everest’s peak when her climbing party ran out of oxygen and had to retreat. She has since announced her intention to return to Everest this April. A successful summit would result in Ennis conquering each of the Seven Summits.
“I enjoyed this opportunity to partner with Advance and DieHard in a unique way to share my story,” said Ennis. “Advance has been part of my journey for several years, and I admire their dedication to supporting members of the military. My hope is that this video inspires people to accomplish their goals, even when the path is full of obstacles and challenges.”
The video can be seen on
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