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Lumileds Introduces Philips GoPure Automotive Air Purifier


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Lumileds has taken a major step in addressing a growing concern over air purity and respiratory illnesses brought on by the current pandemic.

In response, Lumileds has created the new Philips GoPure GP5611 automotive air purifier, a powerful and innovative car air purifier that’s engineered to clean air quickly and efficiently in most vehicle interiors and help reduce the risk of airborne transmission of viruses and bacteria.

“The new Philips GoPure GP5611 is so advanced that it can capture ultra-fine particles, including microbes, in just 10 minutes, and its convenient design makes it an easy fit in most vehicle cup holders,” said Aubry Baugh, Lumileds product marketing manager.

The GoPure GP5611 features three layers of defense: a Philips SaniFilter Plus filter, a powerful UVC light and a HESAMax filtration cartridge.

The Philips SaniFilter Plus filter has been tested at IUTA laboratory in Germany and proven to capture 99% of ultra-fine particles, including particles as small as 0.004 microns that can get deep into the lungs and may create serious health risks, according to the company. The filter captures bacteria and respiratory viruses as well as airborne allergens such as pollen, dust mites, mold spores and pet dander at a 99% efficiency. The Philips SaniFilter Plus filter features a special anti-microbial layer to inhibit the growth of microorganisms inside the device, including mold spores.

UVC light damages the molecular bonds that hold DNA together, so it is highly effective at eliminating bacteria and viruses. For decades, UVC light has been used for sterilization in hospitals, transportation, factories and more. Now, it is being used to help clean the air inside cars.

The Philips UVC lighting module inside of the GoPure GP5611 is designed to kill bacteria and viruses trapped in the filter by exposing them to ultraviolet light. The UVC LEDs used in the module were tested independently from the air purifier at KR Biotech Lab on Sars-CoV-2 (COVID-19-causing virus) by applying UV light directly onto the virus in a petri dish, effectively destroying 99% of the virus in five minutes, according to the company. In the GoPure GP5611, the UVC light acts on the particles captured by the filter.

An air purifier does not treat or prevent COVID-19, and by itself, does not protect against exposure to the virus that causes COVID-19, but it can be part of a plan to help protect your family and yourself from exposure according to the US Environmental Agency (EPA). 

The UVC light is housed safely inside of the GoPure GP5611 unit, preventing exposure to the passengers. The UVC light is LED-based to provide exceptionally long service life. While some other air purifiers use UV units with mercury lamps and may emit harmful ozone into the vehicle, the GoPure GP5611 UVC LED technology is toxin-free and emits zero ozone, according to the company. 

The Philips HESAMax cartridge (High Efficiency Sorbent Agent) removes chemicals, harmful gases and unpleasant odors from the car, including formaldehyde, toluene and volatile organic compounds (VOCs). The cartridge contains two types of HESA material: white beads that draw formaldehyde from the air, break it down and safely lock it within the cartridge; and black carbon beads that absorb unpleasant smells.

The Philips HESAMax cartridge absorbs up to 30X more chemicals than the “carbon bags” commonly used in many purification devices, according to the company. The patented HESAMax odor removal works even when the GoPure is off.

Philips GoPure GP5611 is very low maintenance. Typically, the SaniFilter Plus filter only needs to be replaced about once a year and the UVC LED module does not need to be replaced at all during the lifetime of the device. The device plugs into any USB outlet and turns on and off automatically with the ignition so that drivers can focus on driving.

For more information, email [email protected] or call 866-254-6989.

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