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AASA’s McCarthy: ‘Current Market Is A Battle For Availability’
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By Counterman
Advance Auto Parts announced it has opened 22 new stores in the Los Angeles market as part of the company’s broader strategic expansion into the Western United States.
In spring 2021, Advance announced its plan to expand into California by leasing 109 Pep Boys stores and converting them to Advance stores, more than half of which are in the Los Angeles area.
“We estimate that 70% of our customers in Los Angeles fit the profile of the classic do-it-yourselfer. Pairing that with the more than 7.6 million registered vehicles in Los Angeles’ unique car culture, this is a tremendous opportunity for Advance to bring care and speed to motorists through expert advice and best-in-class products and services,” said Tom Greco, president and chief executive officer of Advance. “Our timing couldn’t be better as the average vehicle age increases while used car and gasoline prices are rising, resulting in greater demand for vehicle maintenance.”
Vehicle owners in Los Angeles and other parts of the West will gain access to everything Advance stores offer, such as free curbside and in-store pickup within 30 minutes of ordering online, as well as some of the most trusted automotive brands in the world, including DieHard, the company noted. In response to the emerging popularity of hybrid and electric cars, Advance last month introduced the DieHard EV battery – the first-to-market 12-volt battery designed specifically for hybrid and electric vehicles and sold exclusively at Advance.
Advance also will support local communities and professional technicians across California by employing approximately 1,850 team members in the state when all 109 stores are converted, including staffing the company’s newly opened 45,000-square-foot “super hub” flagship location, centrally located off the 10 and 110 freeways in the Pico Union neighborhood near downtown Los Angeles.
With a growing need to service the approximately 14 million registered vehicles in California, including an increased number of electric and hybrid vehicles, Advance also brings the ability for professional repair partners to expand their technical knowledge with virtual and in-person training opportunities, available through Carquest Technical Institute and Worldpac Training Institute, which are developed and taught by factory-trained instructors and available to automotive technicians nationwide, Advance noted.
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By Counterman
Photo caption, from left to right: Brandon Igdalsky, NASCAR managing director, touring & weekly series; Ben Kennedy, NASCAR senior vice president, racing development & strategy; Ryan Blaney, driver of No. 12 Advance Auto Parts Ford Mustang; and Jason McDonell, Advance Auto Parts chief marketing officer.
Advance Auto Parts, entitlement sponsor of the NASCAR Advance Auto Parts Weekly Series (NAAPWS), announced the return of its “Advance My Track Challenge,” a program that spotlights NASCAR’s short tracks in communities across North America.
During the program, race fans are invited to vote for their favorite NASCAR home track, with the most popular track winning a $50,000 grand prize. The voting window is open on
link hidden, please login to view, with 21 NAAPWS tracks across the United States and Canada eligible to win. The first round of voting concludes Friday, May 6.
The top six tracks receiving the most votes will move on to the final round, taking place May 9-13. The track with the most fan votes in the final round will win the grand prize, courtesy of Advance. The track finishing with the second-most votes will receive $15,000, and the third-place track will win $10,000.
Teams at winning tracks may use winnings for facility enhancements or to establish community-based programs with schools, nonprofits or other local organizations.
“We are thrilled to bring the Advance My Track Challenge to race fans for a second year,” said Jason McDonell, Advance’s executive vice president of merchandising, marketing and e-commerce. “NASCAR’s home tracks and the Weekly Series play a critical role in our sport, giving local racers and future superstars the opportunity to put on a great show for their communities. This program helps advance historic grassroots racing venues while recognizing the communities with loyal and passionate racing fans.”
“The Advance My Track Challenge is a great partnership with Advance Auto Parts that puts a well-deserved focus on our weekly tracks and the development of their infrastructure to enhance facilities in local communities,” said Ben Kennedy, NASCAR senior vice president, racing development & strategy. “Our roots in racing at the local level are a key part of NASCAR’s history and future success, and this is instrumental in engaging more fans at weekly tracks.”
In support of the program, Advance My Track Challenge branding will be featured on Team Penske’s No. 12 Advance Auto Parts Ford Mustang driven by Ryan Blaney at this Saturday’s race at the Martinsville Speedway in Martinsville, Virginia.
“Short-track racing has been part of my family for generations, and we’ve had great memories at the track,” said Blaney, a third-generation race car driver and seven-time NASCAR Cup Series race winner. “Ensuring the success of local tracks is something that’s important to me and my family, so it’s exciting to have a partner like Advance who is making it their mission to support NASCAR’s Home Tracks. We look forward to racing with Advance My Track Challenge on our Ford at Martinsville, one of NASCAR’s most iconic grassroots-style tracks.”
The Advance My Track Challenge launched in 2021, with the $50,000 grand prize awarded to Berlin Raceway, a 7/16-mile paved oval track located just outside Grand Rapids, Michigan. More than 122,000 votes were cast by race fans during last year’s voting window.
Advance’s support of NASCAR’s home tracks extends beyond the Advance My Track Challenge. The retailer is using its season-long sponsorship of Blaney’s No. 12 Ford to showcase NASCAR-sanctioned short tracks across the United States and Canada. Each week, two different tracks will be featured on Blaney’s car. For every Blaney Cup Series victory, the winning track(s) on his car each will receive $1,200 from Advance. Through Blaney’s three NASCAR victories last season, Advance awarded winnings to six different NASCAR home tracks.
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By Counterman
In this latest episode of “AMN Drivetime” with Babcox Media CEO Bill Babcox, we hear from Paul McCarthy, president and CEO of the Automotive Suppliers Association (AASA).
A well-known figure on the aftermarket stage, we get to know a little more about Paul’s career path, from helping his grandfather work on cars as a kid to now leading one of the aftermarket’s leading trade associations, and the interesting career choices in between.
In the interview, Bill and Paul discuss a range of topics from Paul’s natural affable speaking presence to his thoughts on EVs, Right to Repair, Biden-administration policies affecting the aftermarket and more.
When asked what the secret is to being such a natural and authentic public speaker, McCarthy’s response only illustrates what a passionate and humble industry servant he is. McCarthy shares that it’s easy to talk about something you care about.
“My great blessing is that I get to work on behalf of the industry. I get to work on behalf of all of you, and this is an industry I’m passionate about. It’s a role I take very seriously,” he said. “The downside of course, is that I have thousands of bosses. The upside is that I have real purpose in my work and your listeners are that purpose. And it’s very motivating for us to try as a team here at AASA to champion the aftermarket industry, to support the aftermarket supplier community. So, I know I’m very blessed to get to serve in this role.”
In this episode, Bill and Paul dive into:
How Paul got his start in the automotive industry (00:48) What was Paul’s very unique first real, paying job? We’ll give you a hint … can you say, “a hoy matey!” (02:45) The secret to being a natural and authentic public speaker (04:08) The value of strong relationships in the aftermarket and the mentors he’s worked with (05:44) What’s on the horizon for AASA in 2022 and beyond (08:49) Paul’s thoughts on the current administration and what policies will impact AASA members (13:25) The “million-dollar question:
Paul’s take on EV’s and the aftermarket’s level of preparedness for them (16:00) Thoughts on Right to Repair (19:14) Impressions from the return to AAPEX in 2020 (22:34) One hobby Paul has that surprises his team members (24:52) “AMN Drivetime” is sponsored by Litens.
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By Counterman
In this latest episode of “AMN Drivetime” with Babcox Media CEO Bill Babcox, we hear from Paul McCarthy, president and CEO of the Automotive Suppliers Association (AASA).
A well-known figure on the aftermarket stage, we get to know a little more about Paul’s career path, from helping his grandfather work on cars as a kid to now leading one of the aftermarket’s leading trade associations, and the interesting career choices in between.
In the interview, Bill and Paul discuss a range of topics from Paul’s natural affable speaking presence to his thoughts on EVs, Right to Repair, Biden-administration policies affecting the aftermarket and more.
When asked what the secret is to being such a natural and authentic public speaker, McCarthy’s response only illustrates what a passionate and humble industry servant he is. McCarthy shares that it’s easy to talk about something you care about.
“My great blessing is that I get to work on behalf of the industry. I get to work on behalf of all of you, and this is an industry I’m passionate about. It’s a role I take very seriously,” he said. “The downside of course, is that I have thousands of bosses. The upside is that I have real purpose in my work and your listeners are that purpose. And it’s very motivating for us to try as a team here at AASA to champion the aftermarket industry, to support the aftermarket supplier community. So, I know I’m very blessed to get to serve in this role.”
In this episode, Bill and Paul dive into:
How Paul got his start in the automotive industry (00:48) What was Paul’s very unique first real, paying job? We’ll give you a hint … can you say, “a hoy matey!” (02:45) The secret to being a natural and authentic public speaker (04:08) The value of strong relationships in the aftermarket and the mentors he’s worked with (05:44) What’s on the horizon for AASA in 2022 and beyond (08:49) Paul’s thoughts on the current administration and what policies will impact AASA members (13:25) The “million-dollar question:
Paul’s take on EV’s and the aftermarket’s level of preparedness for them (16:00) Thoughts on Right to Repair (19:14) Impressions from the return to AAPEX in 2020 (22:34) One hobby Paul has that surprises his team members (24:52) “AMN Drivetime” is sponsored by Litens.
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