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Super Start Marine Batteries: Fishing Edition


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    • By Counterman
      This winter, extreme weather patterns have been disrupting daily routines nationwide. Flooding, snowfall and subzero temperatures all have taken a toll on our roadways and vehicles, leaving many stranded or unable to leave their homes. For those who can make it out to the streets, driving conditions can be hazardous. Having a reliable, fully charged battery is critical during these weather events.
      Several news reports lately have highlighted the negative effects of extreme weather on the growing segment of electric vehicles (EVs). Just as the lead-acid batteries found in conventional automobiles suffer during cold snaps, the battery packs found in EV and hybrid vehicles endure a similar kind of stress. As temperatures drop to freezing and below, EV efficiency (measured in miles per kilowatt-hour, or m/kWh) can be reduced by as much as 34%, shortening effective range. Unfortunately for EV owners, the reduction in range brought about by these cold temperatures means more frequent charging events.
      As temperatures plunge, these charging events can take even longer. EV batteries need to achieve a minimum internal temperature before accepting a charge, so the vehicle prioritizes battery preheating before it begins the actual charging process, which itself is less efficient at low temperatures. These delays can lead to lines at public charging stations, and increased numbers of immobile EVs stranded roadside when batteries go flat before reaching a charging station.
      Our customers with EVs still have the same type of 12-volt auxiliary battery commonly found in ICE-powered vehicles featuring stop-start technology. The BCI groups 400 and LN1 are just two of the popular AGM applications in this category. For ESS or hybrid vehicles, this battery is necessary for powering accessories when the engine is off, while EVs need a 12-volt power source isolated from their high-voltage traction systems. Maintenance-free AGM batteries are most often used in these applications, due to their ability to recharge quickly and a longer service life when compared to other types of lead-acid batteries.
      Lithium-ion batteries (like those used in cordless tools around the shop) are becoming a popular auxiliary option for EVs as well as ICE-powered vehicles. Lithium-ion batteries have a higher energy density than their lead-acid counterparts, so they can pack the same amount of power into a smaller (and lighter) case. Tesla has been using lithium-ion technology for its auxiliary battery in the Model 3, S, X and Y since 2021.
      Intelligent Battery Sensors
      As batteries and charging systems become more advanced, use of an intelligent battery sensor (IBS) is becoming more commonplace. BMW has used battery sensors since 2002, and uniquely requires “registration” to notify the PCM that a new battery has been installed. This update allows the PCM to tailor the battery-management system to the output of the new battery. The sensor now has a reset “baseline” to make decisions on charging voltage, idle speed and other parameters that affect drivability and battery life. In addition to measuring current in and out of the battery, the IBS also may monitor battery state of charge, state of health and even temperature.
      No matter if you’re daily-driving an ICE or an EV, a properly maintained battery and charging system is critical to reliable starting in all kinds of weather. Fortunately, given today’s battery technologies, it’s even easier to maintain and monitor these systems than ever before!
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    • By NAPA
      The Battle of the Bay at East Bay Raceway Park in Tampa marked the opening of the High Limit Racing season, and Brad Sweet and the
      link hidden, please login to view No. 49 team of Kasey Kahne Racing arrived intent to make their mark on the points standings from the start.
      With 56 cars in attendance for the first night at East Bay, the NAPA No. 49 hit the top of the charts in qualifying with a lap time of 12.550 seconds. Heat race action followed, and the Big Cat battled his way from fourth to third, punching his ticket to the dash by being the fastest car in his heat. In the dash, Sweet showed consistent speed by charging from third to second.

      The action on night one of the Battle at the Bay truly heated up during the evening’s feature race. Despite starting strong in second place, the NAPA driver faced formidable competition and slid back in the field. The five-time World of Outlaws champion showed his determination though, and he fought his way to a fourth-place finish.

      That was just the beginning for the NAPA team. Because Sweet secured a fourth-place finish in Monday’s preliminary event, he was automatically locked into the heat races on night two, bypassing qualifying. This placed him fourth to start in Heat Race 4, where he revealed the speed of the NAPA machine on the 1/3-mile oval. Sweet charged to the lead, winning his heat and placing himself first to start the dash.

      Sweet took charge in the seven-lap dash and never looked back, earning the win. Finally, the 30-lap A-main took the green flag to mark the final race of the two-day event. Launching the NAPA Auto Parts No. 49 like a rocket, Sweet quickly caught the tail of the field. Competitor Tyler Courtney managed to sneak by the Big Cat for the lead, and Sweet lost another spot after a tough battle. He brought the No. 49 machine to the checkered flag in third, earning a spot on the East Bay podium.

      Next up for Sweet and the NAPA team is Deuces Wild at Golden Isles Speedway in Waynesville, GA.
      Start / Finish:
      Monday, Feb. 12: 2 / 4
      Tuesday, Feb. 13: 1 / 3
      Points Standing / Total: 1st / 133 pts.
      Next Race: Thursday, Feb. 22, Golden Isles Speedway, Waynesville, GA
      How to Watch or Listen:
      link hidden, please login to view NAPA: 
      link hidden, please login to viewBrad Sweet:  link hidden, please login to view
      Kasey Kahne Racing:  link hidden, please login to view The post
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    • By Counterman
      new national survey by Atomik Research reveals 91% of American motorists say they’ve experienced a dead battery, but nearly two-thirds (65%) of motorists admit they don’t think about having their car battery checked until it’s too late.  
      To raise awareness of the importance of having a reliable car battery, Advance Auto Parts is giving away free DieHard batteries on National Battery Day, which is Sunday, Feb. 18. 
      Advance said it will surprise randomly selected customers with a free DieHard battery, including those getting their current battery tested, at participating stores nationwide.
      As part of National Battery Day, Advance is partnering with Tampa Bay Buccaneers quarterback Baker Mayfield to encourage motorists to get their car batteries tested.  
      “Checking the performance of your car battery can prevent unfortunate and even unsafe events caused by dead batteries,” said Junior Word, Advance’s executive vice president, U.S. stores. 
      Additional data from the national Atomik survey commissioned by Advance in January underscores the need to remind motorists to get their car batteries checked:    
      Sixty-five percent of motorists say they’ve missed or been late to something due to a dead car battery; nearly 10% say they missed or were late to an important life event – such as a wedding, funeral or birth of a child.  Only 2% of motorists indicate they’ve had their car battery checked before a cross-country road trip.  Only 5% of motorists report having ever checked their car battery when there is a drop in temperature.  The post
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    • By Advance Auto Parts
      Advance Auto Parts Puts a Charge in American Motorists on National Battery Day With Free DieHard® Auto Batteries Giveaway and Complimentary Battery Testing Nationwide Feb. 18
      02/14/2024   New survey reveals 91 percent of motorists have experienced a dead battery, but nearly two-thirds admit they don’t think about having their car battery checked until it’s too late
      RALEIGH, N.C.--(BUSINESS WIRE)-- Advance Auto Parts (NYSE: AAP), a leading automotive aftermarket parts provider, is jump-starting motorists’ attention to the safety and reliability of their automobiles by giving away free DieHard® batteries on National Battery Day, Sunday, Feb. 18.
      This press release features multimedia. View the full release here: 
      link hidden, please login to view Customers who visit their local Advance Auto Parts store on National Battery Day, Sunday, February 18, may be randomly selected to receive a free DieHard auto battery. (Photo: Business Wire)
      A new national survey by Atomik Research reveals 91 percent of American motorists say they have experienced a dead battery, but nearly two-thirds (65 percent) of motorists admit they don’t think about having their car battery checked until it’s too late.
      On National Battery Day, Sunday, Feb. 18, Advance will surprise randomly selected customers with a free DieHard® battery, including those getting their current battery tested, at participating stores nationwide. As part of National Battery Day, Advance is partnering with pro football star quarterback Baker Mayfield to encourage motorists to get their car batteries tested.
      “Our team of automotive experts are committed to customer care and advancing the needs of today’s motorists, such as offering complimentary curbside battery testing and installation every day, including on National Battery Day, Sunday Feb. 18,” said Junior Word, Advance’s executive vice president, U.S. stores. “Checking the performance of your car battery can prevent unfortunate and even unsafe events caused by dead batteries.”
      Additional data from the national Atomik survey commissioned by Advance in January further validates the need to remind motorists to get their car batteries checked:
      65 percent of motorists say they have missed or been late to something due to a dead car battery, including nearly 10 percent say they missed or were late to an important life event – such as a wedding, funeral or birth of a child Only 2 percent of motorists indicate they have had their car battery checked before a cross‑country road trip Only 5 percent of motorists report having ever checked their car battery when there is a drop in temperature To learn more about Advance’s car care offerings, including DieHard®, or find a store location, visit 
      link hidden, please login to view. DieHard® is America’s most trusted auto battery* and part of Advance’s portfolio of owned brands. About Advance Auto Parts
      Advance Auto Parts, Inc. is a leading automotive aftermarket parts provider that serves both professional installer and do-it-yourself customers. As of October 7, 2023, Advance operated 4,785 stores and 320 Worldpac branches primarily within the United States, with additional locations in Canada, Puerto Rico and the U.S. Virgin Islands. The company also served 1,307 independently owned Carquest branded stores across these locations in addition to Mexico and various Caribbean islands. Additional information about Advance, including employment opportunities, customer services, and online shopping for parts, accessories and other offerings can be found at 
      link hidden, please login to view. Fleishman-Hillard, Inc. and Advance Auto Parts commissioned Atomik Research to conduct an online survey of 1,004 drivers throughout the United States. The sample consists of adults who own or regularly operate a gasoline-powered vehicle — hybrid and EV drivers were excluded from the sample. The margin of error is +/- 3 percentage points with a confidence level of 95 percent. Fieldwork took place between January 9 and January 11, 2024.
      * Based on 2021 independent survey of nationally representative sample of 1,200+ drivers.


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    • A-premium Auto Parts:5% OFF with Code GM5.
    • By Counterman
      Super Bowl Sunday is as much about the commercials as the game itself – and Valvoline was part of it.
      Valvoline Global featured its new Restore & Protect full-synthetic motor oil in a 30-second commercial that aired during the pre-game coverage of the big game.
      Valvoline Global recently announced the global launch of the premium full-synthetic motor oil. The “first-of-its-kind innovation” removes up to 100% of engine-killing deposits with continuous use, restoring engines to run like factory clean while protecting against future damage, according to the company.
      “This latest addition to the Valvoline product portfolio is a paradigm shift in motor oil performance and challenges traditional thinking about the category,” the company said. “With a history steeped in trust and innovation, Valvoline has consistently been at the forefront of the automotive lubricant category.”
      You can watch the Super Bowl Sunday commercial below:
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