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48 Technicians Honored At ASE Annual Meeting
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By Counterman
link hidden, please login to view presented awards to eight supplier partners at its recent annual membership meeting held May 9-11 in Frisco, Texas. Highlighted by the Partnership and Group Impact Awards, the categories also included Data Quality, Fastest Growing, Manpower Excellence, Marketing Excellence, Product Innovation, Profit Generator and Shipping Excellence. Supplier Partner Winners
For the second-consecutive year, Lippert accepted the Partnership Award, which honors the supplier that demonstrated outstanding overall performance across all the award categories. AAM brands under the Lippert umbrella include ARIES, CURT, LUVERNE, Ranch Hand and UWS.
The Group Impact Award went to the Warn Industries family of brands for its contributions to the success and growth of AAM headquarters, members and resellers. AAM brands under the Warn Industries umbrella include Fab Fours, Fabtech, Factor 55 and WARN.
Presented with the Data Quality Award, BedRug earned special recognition for the quality and completeness of its product data.
DECKED took home the Fastest Growing and Marketing Excellence Awards for achieving the largest sales growth as measured as a percentage over the previous year and for exceptional marketing concepts and execution, respectively.
Retrax accepted the Manpower Excellence Award for fielding the most robust outside sales presence, including actively maintaining strong relationships with retailers and warehouses.
Go Rhino won the Product Innovation Award for its E1 Electric Running Boards.
The Profit Generator Award, presented to BAK Industries, recognized the supplier partner that generated the greatest opportunity for profit across distribution and retail.
The Shipping Excellence Award went to ARC Lighting, which demonstrated the best overall purchase order fulfillment rate. ARC repeated as a winner in this category.
Ambassador Award Winners
AAM also named three recipients of the Ambassador Award, given to key individuals who provided unique and extraordinary support of member distributors over the last year.
Patrick Cripe (Lippert) Chris Greer (RealTruck, Inc.) Matt McShane (Fab Fours)
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By Counterman
The National Institute for Automotive Service Excellence (ASE) recently introduced ProProctor, a remote testing option available for all ASE recertification tests, except for the L1 and L2 tests. ProProctor makes it more convenient for service professionals to take recertification tests without visiting a test center. All tests must be scheduled in advance, and test takers are continuously monitored by multiple live proctors during the testing process.
ASE offers five helpful tips to make the ProProctor test-taking process easier and less stressful:
Consider selecting a test date more than four days in the future to allow time to download and install the Chrome browser and ProProctor application, complete the system readiness check to confirm that your computer or laptop meets system and resolution requirements, and connect a movable web camera. Read the appointment confirmation email or registration ticket to confirm that the selected date, time including AM/PM, and test(s) are accurate and for important need-to-know information. Before the day of your scheduled appointment, select a room in your home or business that is well-lit with solid walls (no window walls or window doors) and a solid door that can be closed. Ensure the room and workstation are clutter-free. Read the remote testing rules to adjust the testing environment accordingly. Be sure that no person or pet is present in the testing environment or enters the room once testing has begun. Review the remote testing user guide before the day of your scheduled appointment. The guide link is included on the appointment confirmation email and registration ticket.
link hidden, please login to view to view a fact sheet about remote testing and to learn more about the ASE remote testing option, visit link hidden, please login to view. The post
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By Counterman
Photo caption: GM ASEP students from Des Moines Area Community College in Ankeny, Iowa, Joseph Njue (left) and Tyler Tessman (right) work on an engine donated by GM in October 2022. (Photo courtesy of Des Moines Area Community College)
In recognition of National Skilled Trades Day, celebrated on the first Wednesday in May each year, General Motors Customer Care and Aftersales (CCA) is recognizing the vital role that the more than 40,000 skilled auto technicians across GM dealerships bring to the GM owner experience.
Through “Bring Us Your Talent,” GM’s marketing initiative to help GM dealers recruit and train new talent to fill the technician gap, unique career stories and journeys will be shared across several GM platforms including:
The future of automotive talent – A video highlighting GM Automotive Service Educational Program (ASEP) students sharing their journeys with Dale Earnhardt Jr., who knows firsthand the importance of under-the-hood expertise. What GM-certified automotive technicians are saying: Stories from automotive technicians at all levels on why they chose their career path, life on the job, advancement and more. These stories, along with information on pursuing career opportunities as an automotive technician at a GM dealer through GM ASEP, are live on
link hidden, please login to view. GM brand social channels will also be featuring content honoring the experts who help keep us on the road. “With the progression of automotive technologies and the shift to electric vehicles, there is an ever-growing demand for skilled technician talent,” said John Roth, GM global vice president, Customer Care and Aftersales. “Not just today, but every day, we appreciate our dealership technicians who bring us their skills and continue to advance their training to take care of our customers.”
“Bring Us Your Talent” launched in May 2021 to coincide with National Skilled Trades Day and targets potential talent with educational content on automotive technician career opportunities. The initiative also provides marketing and advertising assets to dealerships to help them drive technician recruitment and industry awareness in their markets.
These efforts have helped to attract and build a pipeline of talent. Enrollment in the 51 ASEP schools across the United States is the highest it has been in 10 years.
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By Counterman
The winter registration deadline for the National Institute for Automotive Service Excellence (ASE) testing and recertification is March 31.
Those service professionals
link hidden, please login to view by the deadline will have 90 days to schedule an appointment to take their selected ASE tests. ASE now offers three options for taking certification or recertification tests:
link hidden, please login to view is available throughout the year and is conducted days, nights and weekends at more than 450 secured, proctored Prometric test centers. Those with unexpired automobile certifications (A1-A9) can use the link hidden, please login to view for recertification. ASE also offers link hidden, please login to view as an online recertification solution for all ASE recertifications tests, excluding L1 and L2 tests. To register and select an available option to take selected ASE certification tests, visit
link hidden, please login to view by March 31, click on register and sign-in. Once logged in, users can next click on “orders” and then “store” where they can find the tests they want to take, add those tests to the cart, check out and registration is complete. For assistance from ASE customer service, call 800-390-6789. The post
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