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Purolator Launches New Mobile Catalog App
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By Counterman
link hidden, please login to view announced its Pass Thru Assistant (PTA) has been enhanced by the addition of a repair guidance feature. Not only does the Pass Thru Assistant provide J2534 programming support, but it now also allows automotive repair and collision technicians to access a repair guidance specialist to get help with fixing complex problems to complete the repair in house, the company explained in a news release. “If you’re an automotive repair or collision shop looking for programming and repair guidance help, the Snap-on Pass Thru Assistant is making it easier than ever to keep vehicles in the shop, finish the job correctly, and increase profits and customer satisfaction,” said Helen Cox, marketing and client services director, Snap-on Diagnostics.
link hidden, please login to view said by selecting the request repair guidance menu option and completing the on-screen fields, technicians will receive a confirmation text and then a call from a repair guidance specialist to walk them through the repair process on vehicles, including Acura, Alfa Romeo, Audi, BMW, Buick, Cadillac, Chevrolet, Chrysler, Dodge, Ford, GMC, Honda, Hyundai, Infiniti, Jaguar, Jeep, Kia, Land Rover, Lexus, Lincoln, Mercedes-Benz, Mercury, Mini, Nissan, Plymouth, Porsche, RAM, Scion, Smart, Sprinter, Subaru, Toyota, Volkswagen and Volvo. According to the company, the PTA kit contains a Windows tablet PC, J2534 device, 4G modem and a 90-amp battery maintainer capable of handling European amperage requirements.
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By Counterman
Gabriel announced the launch of its all-new website on
link hidden, please login to view., which the company said, “offers a modern user-friendly experience with fresh SEO-enriched content, vivid product images, a vast video library, online & retail dealer locators, mobile friendly interface and easy to navigate structure.” In a news release, Gabriel also announced the launch of its new centralized Part Finder. In addition to traditional search capabilities by vehicle year/make/ model, Gabriel’s new website part finder also offers extensive search capabilities based on OEM, competitors or Gabriel part numbers, and now includes part position on the vehicle such as front, rear, or cab shock positions, the company said.
“Our new website reflects Gabriel’s customer focus and commitment to providing the best ride control products, quality content, and premium service available in today’s market,” says Jennifer McKheen, Gabriel’s vice president and general manager. “As the ride control industry experts, Gabriel is excited to launch this website as the foundation for exceptional service and our successful journey in digital growth.”
The company added that quick links are easily available for each of Gabriel’s social media accounts, encouraging customers to easily keep up with Gabriel’s social posts and events in the digital landscape.
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By Counterman
link hidden, please login to viewannounced the launch of its new passenger car engine oil additive technology Lubrizol PV1710 that the company said will enable oil marketers to meet the performance requirements of ILSAC GF-7, the new passenger car engine oil specification that will go into effect on March 31, 2025. The company added that Lubrizol PV1710 offers customers a solution formulated to meet ILSAC GF-7 credentials and with a capability to reach dexos 1 specification. Core technology testing is complete and additional testing is underway to cover industry requirements. Lubrizol PV1710 will be available well in advance of the first-license timeline, enabling oil marketers to fully prepare to go to market, the company said.
“In developing Lubrizol PV1710, our goal was to simplify the process for our customers,” said Padu Sreenivas, product manager for
link hidden, please login to view. “This product is designed for coverage in a broad range of base stocks and viscosity grades, enabling customers to address of GF-7 market needs in a streamlined timeframe.” In a news release, the company said its Lubrizol’s Specification Readiness Program grants customers access to technical expertise, testing capacity, portfolio management, and marketing support, enabling oil marketers to meet requirements with ease and confidence.
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By Counterman
link hidden, please login to view announced a national rebate promotion to help retailers and service shops across North America propel filter sales in time for the summer vacation travel season. Consumers can receive up to $15* on qualifying oil, air and cabin air filters under the Purolator, PurolatorTECHTM, PurolatorBOSS® and PurolatorONETM brands for purchases made between July 1 and August 31, 2024. To help promote the campaign,
link hidden, please login to viewsaid it’s offering free point-of-sale marketing materials to all participants, including posters, window clings, tear-pad rebate forms and shelf talkers. “This rebate comes at the perfect time for budget-conscious families looking to prepare their vehicles for road trips while making their vacation travel even more affordable,” said Daryl Benton, vice president of sales and marketing for the automotive aftermarket with MANN+HUMMEL.
Rebate forms and additional information on the promotion are available
link hidden, please login to view. *Consumers may mix and match up to three items. Maximum rebate payout is $15. Limit one rebate payout per customer, per household.
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By Counterman
Highline Warren announced the company will open a new distribution center in Vacaville, California, later this year and is
link hidden, please login to viewto prepare. The company will be hiring throughout the remainder of the year and into early 2025. Currently, Highline Warren is accepting applications for equipment operators and an administrative/clerical assistant the following roles at its distribution center in Vacaville, California:
Later this year, the company said it expects to promote job postings for operations supervisors, merchandise processors and clerical positions.
The distribution center sits at 415,000 square feet – equivalent to 9.5 acres under roof or about seven football fields. It will also have:
87 dock doors, including three drive-in doors 36 feet clear ceiling height 31,000 pallet locations The post
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