Counterman

NAPA announced the promotions of Cristina Pérez to Vice President, Procurement & Sourcing, Laura Griffiths to Vice President, Commercial Products, and Will Portera to Senior Vice President of Pricing and Procurement. These leaders will take on expanded responsibilities across the NAPA merchandising organization, reinforcing the company’s commitment to building deep internal talent and strengthening its product and supplier strategy. Pérez brings two decades of experience leading P&Ls across the automotive aftermarket, retail and consumer products industries. She most recently served as Senior Director of Category Management at NAPA, where she led a portfolio spanning brakes, undercar and heavy duty, driving growth through sourcing strategy and supplier partnerships. Prior to NAPA, she held merchandising leadership roles at HD Supply, SPANX and The Home Depot. “Cristina has played a pivotal role in transforming category management and sourcing at NAPA Auto Parts. Her strategic mindset, deep merchandising expertise, and ability to build high-performing teams have strengthened our capabilities and positioned us for continued growth. This promotion recognizes both her leadership and the meaningful impact she has made across our organization,” said Danny Huffaker, SVP, Product & Marketing, NAPA. Griffiths has been with NAPA for four years, growing from Director of Category Management to Senior Director, Underhood, where she onboarded strategic brands to diversify the NAPA portfolio. In her new role, she will lead the category team responsible for Hard Parts and Applied Parts, including Brakes and Undercar. Prior to NAPA, she held senior category management roles at White Cap. “Laura is an exceptional leader who has played a critical role in advancing our category management capabilities at NAPA Auto Parts. Through strong cross-functional collaboration and trusted supplier partnerships, she has helped build a more strategic and customer-focused organization. This promotion recognizes her leadership, her results, and the meaningful impact she continues to have across our business,” said Huffaker. Portera joined GPC nearly four years ago as Vice President of Finance before moving over to NAPA where he has spent the last three years, first as Vice President of Corporate Development and then as Vice President of Financial Planning and Analysis. He most recently served as the Vice President of Pricing and Procurement. His recent outstanding achievements include successfully navigating the First Brands bankruptcy and launching the new direct import program for NAPA rotors, the company said. Prior to GPC and NAPA, he had a successful 10-year career at FedEx, which included roles in SEC reporting, FP&A, Treasury and an international expat leadership assignment. “Will has been a steady and trusted leader within our organization, bringing clarity, discipline and strategic thinking to some of our most complex challenges,” said Jamie Walton, EVP, Merchandise & Stores, NAPA. “This promotion reflects the significant impact Will has made at NAPA and our confidence in his continued ability to drive value for our customers and supplier partners.” The post NAPA Announces Senior Leadership Promotions appeared first on Counterman Magazine. View the full article

Fuchs Lubricants Co. recently highlighted its Titan GT1 Flex 5 SAE 0W-20. It’s an engine oil that meets the demanding needs of today’s highly stressed, downsized, and hybrid passenger car engines. As OEMs continue to engineer vehicles for higher efficiency and fuel economy, Titan GT1 Flex 5 SAE 0W-20 delivers a low-viscosity formulation that supports fuel-saving characteristics, reduced CO2 emissions and reliable performance under severe operating conditions. OEM Approvals and Requirements Selected BMW, Mercedes-Benz, and Jaguar Land Rover models approve the use of Titan GT1 Flex 5 SAE 0W-20. It also meets the engine oil requirements of Ford, Chrysler, Volvo and other manufacturers specifying ILSAC GF-6A and API SP. The product also carries key OEM approvals, including BMW Longlife-17 FE+, Jaguar Land Rover STJLR.03.5006, MB-Approval 229.71, MB-Approval 229.72 and OV 040 1547. It aligns with additional recommendations such as Chrysler MS-12145, Fiat 9.55535-GSX, Ford WSS-M2C947-A, Ford WSS-M2C947-B1, Ford WSS-M2C962-A1, ILSAC GF-5, Jaguar Land Rover STJLR.51.5122, Volvo VCC RBS0-2AE and VWC 53057. This broad coverage allows distributors, workshops and fleets to simplify inventory. It also enables servicing of a wide mix of European, Asian and American vehicles. Engineered for Modern Engines and Operating Conditions Titan GT1 Flex 5 SAE 0W-20 is tailored for vehicles with start-stop systems, downsized aggregates and extended high-speed operation in challenging temperature environments. Advanced formula with BluEV-Technology enhances aging stability. The goal is to help the oil maintain viscosity and protection even under high outside temperatures and during sustained highway driving. LSPI Protection and Extended Drain Intervals The oil also offers targeted protection against low-speed pre-ignition (LSPI). The company noted this is critical concern in modern turbocharged gasoline engines, supporting reliable combustion and engine durability. The post Fuchs Lubricants Co. Spotlights Titan GT1 Flex 5 SAE 0W-20 Engine Oil appeared first on Counterman Magazine. View the full article

The future of mobility is electric, notes Schaeffler, which predicts that in 2035, around 50% of the newly manufactured cars and light commercial vehicles worldwide will be fully electric and 30% hybrid. Another 20% of all newly manufactured passenger cars will have only an internal combustion engine in 2035. The regional markets paint a nuanced picture of the powertrain mix, as Matthias Zink, CEO, Powertrain & Chassis, explained in his keynote address at the 2026 Vienna Motor Symposium: “Whereas here in Europe, we are gearing up for a ban on internal combustion engines more or less due to current legislation, we are seeing significant demand for hybrid vehicles in markets outside the EU far beyond 2035.” 2035 Powertrain Mix and Regional Markets Above all, in North and South America and in Southeast Asia, hybrids are set to dominate new vehicle production within the next 10 years. In Japan, hybrids will account for as much as around 77% of production. “In this context, our technology-neutral product strategy embracing all powertrain system options helps us to manage these mixed market developments and above all, address increasing customer demand for hybrid solutions,” says Zink. Volume Production for Dedicated Hybrid Transmissions The company said it sees potential in the efficiency and flexibility of hybrid powertrain technologies in close collaboration with vehicle manufacturers worldwide. This is why Schaeffler offers components, including complete systems, for diverse hybrid topologies—mild, full, and plug-in hybrids and vehicles with range extenders. These vehicles play a role in reducing CO2 emissions and achieving fleet targets when driven predominantly in electric mode. Schaeffler started developing complete systems for the hybrid powertrain more than 10 years ago. A current example is the company’s MultiMode dedicated hybrid transmission, which goes into volume production this year worldwide at various European and Asian vehicle manufacturers. It is an integrated system with two electric machines, power electronics, and hydraulics for cooling and actuation of the clutch and parking lock. Schaeffler supplies the associated software and functions from a single source. The total weight of the compact module is 125 kilograms and delivers up to 145 kilowatts of peak power. It is suitable for full and plug-in hybrids and offers three driving modes: electric, serial and parallel. In serial mode, this flexibility allows the internal combustion engine to operate consistently at optimum efficiency. Several presentations at the Vienna Motor Symposium addressed the dedicated hybrid transmission. Zink explained the strategic rationale behind it: “We are convinced that hybrids offer consumers an easy introduction to electric mobility. If driven extensively in electric mode, these vehicles make an important contribution to the decarbonization of the mobility sector. Every gram of CO2 saved counts.” Components for the Hybrid Powertrain Internal combustion engines in hybrid powertrains also have to be efficient and meet future emission standards and noise requirements. Ideally, they should be designed so that the driver doesn’t detect any difference between electric and internal combustion engine driving mode. Schaeffler sees innovation potential in this requirement. The company said it is developing damping solutions like the spoke damper, which eliminates torsional vibrations at the crankshaft and minimizes installation space. Its position directly in the crankcase means there is no need to seal off the crankshaft, which reduces friction. The spoke damper is already in volume production at Chinese manufacturers, with further production starts set to take place in the course of this year. To improve engine efficiency without compromising driving dynamics, Schaeffler also offers next-generation camshaft phasing units. These incorporate a brushless DC (BLDC) motor including control unit, integrated electronics, and software for optimized valve control across a wide range of loads and speeds. The high adjustment speed and precision allow for efficient combustion. Last year, Schaeffler marked the production launch of the latest generation of camshaft phasing units at its plant in Taicang, China, and is supplying customers worldwide. Growth Segment: Sensor Technology Thanks to the merger with Vitesco Technologies in 2024, Schaeffler said it now has a sensor technology portfolio used, for example, in emission control and exhaust gas aftertreatment. For improved emission control when using renewable fuels, Schaeffler offers the Flex Fuel sensor. This high-precision sensor is mounted between the fuel tank and engine and measures the ethanol content in the fuel before it is injected. “Following our merger with Vitesco Technologies, we have a well-rounded, innovative product portfolio, expanded capabilities in the key R&D segments, an increased global presence, and greater vertical integration,” said Zink. “We are therefore in a good position to work with our customers as a key partner to successfully shape the transformation – in Germany, Europe and worldwide.” The post Schaeffler Starts MultiMode Hybrid Transmission Volume Production appeared first on Counterman Magazine. View the full article

The Automotive Aftermarket Charitable Foundation (AACF) announced that more than $70,000 was raised during the Independent Midas Dealers Association (IMDA) Convention & Trade Show 2026, held April 19 to 21 in Savannah, Georgia, as Midas celebrated its 70th anniversary. This marked the second consecutive year AACF was the event’s official charity. Support from Midas and IMDA members highlights the commitment within the aftermarket industry to care for its own. Midas and IMDA Support for AACF “We are incredibly grateful for the continued support from Midas and the IMDA community in welcoming AACF back for a second year,” said John Kairys, executive director of AACF. “The opportunity to be part of this event and connect directly with franchisees, leadership and partners is invaluable. It speaks volumes about the culture of this organization and the genuine commitment to supporting one another across the industry.” AACF Booth, Donations and Prize Drawings Throughout the event, IMDA members, franchisees, suppliers and corporate partners visited the AACF booth to learn more about the foundation’s mission, contribute donations, and participate in prize drawings. The event also provided a platform for AACF leadership to connect directly with those who make up the Midas network. Kairys joined Jeff Genuario, incoming IMDA president, and Adam Stranik, outgoing IMDA president, on stage to share the foundation’s impact and highlight real stories of individuals and families supported through AACF. “As we celebrate 70 years of Midas, it’s important to recognize the people behind our success,” said Genuario. “Supporting AACF allows us to extend that commitment beyond the shop and into the lives of our teammates and their families when they need it most.” Stranik added, “The automotive aftermarket is built on strong relationships, and AACF plays a critical role in supporting those within our industry facing unexpected hardship. We’re proud to continue this partnership and to see the incredible generosity of IMDA members make a real difference.” Funds to Support Aftermarket Professionals and Families The funds raised during the event will directly support aftermarket professionals and their families facing life-changing challenges such as medical emergencies, natural disasters and catastrophic events. “The generosity shown throughout this event speaks volumes about the character of this industry, and partnering with AACF allows us to extend that support beyond the shop and into the lives of those who need it most,” said Lenny Valentino Jr., Midas president and COO. “Our commitment doesn’t end here,” he continued. “We’ll continue supporting AACF and the people who depend on it today and always.” The post AACF Raises More Than $70,000 at Georgia Event appeared first on Counterman Magazine. View the full article

PRT, a brand of the ADD Group, announces the arrival of new applications for light vehicles. The launches include strategic models across North America, such as the Toyota Prius Plug-in, Infiniti Q50, Jeep Grand Cherokee and Hyundai Sonata, in addition to brand-new applications, including the 2024 Nissan Versa, among others. PRT said it products are produced under the strictest OE quality processes required by the main automakers. “These new applications reinforce PRT’s commitment to combining OE quality, innovation, and continuous product development, strengthening its position and coverage across the North American aftermarket. The new items are in stock in the U.S. and ready to ship,” explains Bruno Bello, director of global marketing at PRT. For more information, call 1-770-238-1611, visit www.prtautoparts.com, or follow @prtautoparts. The post PRT Launches 12 New Products for North America appeared first on Counterman Magazine. View the full article

PRT, a brand of the ADD Group, announces the arrival of new applications for light vehicles. The launches include strategic models across North America, such as the Toyota Prius Plug-in, Infiniti Q50, Jeep Grand Cherokee and Hyundai Sonata, in addition to brand-new applications, including the 2024 Nissan Versa, among others. PRT said it products are produced under the strictest OE quality processes required by the main automakers. “These new applications reinforce PRT’s commitment to combining OE quality, innovation, and continuous product development, strengthening its position and coverage across the North American aftermarket. The new items are in stock in the U.S. and ready to ship,” explains Bruno Bello, director of global marketing at PRT. For more information, call 1-770-238-1611, visit www.prtautoparts.com, or follow @prtautoparts. The post PRT Launches 12 New Products for North America appeared first on Counterman Magazine. View the full article

AutoZone Inc. and Google Cloud announced a strategic expansion of their partnership. AutoZone recently completed a full stack migration to Google Cloud — exiting legacy data centers in under three years. The company transitioned most of its applications to Google Cloud and is looking to enhance performance, observability and long-term flexibility. Google AI Cloud and Gemini Enterprise “Completing our cloud migration is a significant milestone, and our partnership with Google has been instrumental to this success. But it’s not the finish line,” said Michelle Borninkhof, senior vice president and chief information officer, AutoZone. “We are now looking to leverage Google AI Cloud to help us enhance system monitoring, accelerate development and enable faster decision-making. In addition, we are in the early stages of using Gemini Enterprise to automate high-volume tasks and improve productivity.” “AutoZone has moved beyond modernizing infrastructure. By transitioning to an agentic architecture, AutoZone is able to make the most of its data and empower AutoZoners to improve the experience for customers and employees alike,” said Jose Gomes, vice president, retail and consumer packaged goods, Google Cloud. The post AutoZone Completes Google Cloud Migration appeared first on Counterman Magazine. View the full article

Anchor Industries announced the release of additional Mercedes-Benz coverage. Eight new part numbers are in stock and available for immediate delivery, the company said. The new Mercedes-Benz part numbers provide coverage for over 4,000,000 applications for model years 2006-2026. These part numbers represent “excellent sales opportunities,” according to Anchor. All application data is available electronically on anchor-online.com, Epicor and WHI Solutions. For more details on Anchor‘s complete program availability, contact your local sales representative or call Anchor’s customer service department direct at 1-888-444-4616. The post Anchor Announces Additional Mercedes-Benz Coverage appeared first on Counterman Magazine. View the full article

Standard Motor Products Inc. (SMP) announced expanded coverage in multiple engine sensor categories. Advanced internal combustion engine systems such as variable valve timing and turbocharging depend on timely, accurate data from multiple sensors. SMP said its engine sensors are designed for accuracy, speed and durability, and each sensor is tested and validated for performance in extreme conditions. Engine Sensor Categories and New Part Numbers Standard engine sensor categories include camshaft position sensors, crankshaft position sensors, battery current and voltage sensors, mass air flow (MAF) sensors, manifold absolute pressure (MAP) sensors, coolant temperature sensors, throttle position sensors and fuel pressure sensors. Recent part number additions have expanded these categories. MAP sensors have been added for General Motors vehicles through the 2025 model year, as well as Ford vehicles such as the 2021 through 2025 F-150, 2018 to 2023 Transit Connect and 2021 to 2024 Bronco. MAF sensors are new for 2.2 million Lexus and Toyota vehicles, as well as Cadillac cars and SUVs through 2024. Coolant temperature sensors were recently introduced for vehicles such as the 2020 to 2023 Chevrolet Silverado and 2021 to 2023 GMC Yukon. Multiple battery current and voltage sensors were recently added, introducing coverage for the 2020 to 2025 Nissan Sentra, 2018 to 2024 Jeep Wrangler, 2019 to 2023 Kia Soul and 2019 to 2025 Lexus ES300h. Additionally, engine oil level sensors have been introduced for more than 6 million Toyota and Lexus vehicles through the 2025 model year. Testing and Validation Standard said its engine sensors are subjected to extensive testing in the lab, on actual vehicles and at the end of the line to ensure quality. Camshaft and crankshaft position sensors undergo vibration testing for 48 to 68 hours on multiple planes for durability and are chamber tested from minus 40 °F to 257 °F for accuracy in all conditions. They are then validated on actual vehicles to help optimize the performance of fuel injection and variable valve timing systems. Each sensor is end of line tested for timing, pulse width and signal amplitude. “Standard offers thousands of precision engineered sensors in multiple categories, providing our trusted partners with the industry leading coverage they expect from us,” said John Herc, vice president of vehicle control marketing at SMP. “But we do not just stop at coverage; we design and test our engine sensors specifically for accuracy, speed and durability to keep modern vehicles operating as intended.” The post SMP Expands Engine Sensor Coverage appeared first on Counterman Magazine. View the full article

Worldpac announced two Hall of Famers as keynote speakers for its biannual STX Supplier & Training Expo. Professional football legend Terry Bradshaw and triathlete-turned-motivational speaker Siri Lindley will deliver dynamic conversations on leadership, entrepreneurship, and upskilling operations in an increasingly competitive landscape during the conference taking place Aug. 19-23, at the Gaylord National Resort & Convention Center, in National Harbor, Maryland. As the largest and most comprehensive automotive aftermarket training and vendor expo in North America, according to Worldpac, STX will feature more than 300 educational courses from top industry experts from original equipment brands and the Worldpac Training Institute. The sessions will focus on the latest and emerging trends in electric and manufacturer-specific vehicles, automotive technologies, and business management. It will also showcase exhibits from more than 250 international parts manufacturers. Terry Bradshaw will lead the discussion during the conference’s opening session Aug. 20 at 6:45 p.m. ET from the STX stage. A four-time champion and Hall of Fame quarterback who led the league in his prime, Terry will set the tone for what is expected. The broadcast analyst will bring unmatched insight, leadership perspective, and his larger-than-life personality to the stage for thousands of attendees eager to learn what it takes to succeed. Two-time world champion and Hall of Fame triathlete Siri Lindley will keynote the STX Accelerate Women’s Lunch on Aug. 22 at 12:30 p.m. ET. Drawing from her extraordinary journey as a world champion triathlete, elite coach to Olympic competitors and cancer survivor, Siri delivers a powerful message on resilience, courage and unlocking one’s full potential. Her inspiring story and actionable insights make this a session attendees won’t want to miss, Worldpac said. The post Worldpac Announces Keynote Speakers for STX 2026 appeared first on Counterman Magazine. View the full article

Plews & Edelmann has introduced a complete Electric Power Steering (EPS) repair category—Edelmann EPS drive belt kits, torque sensor replacements, couplings, and proprietary service tools—that eliminate the need for expensive full rack replacement on millions of modern vehicles. The company said the product line delivers more than 50 percent cost savings compared with rack replacement while restoring full power steering assist with a straightforward installation using common hand tools. Electric power steering is now standard on most modern vehicles. Inside every belt-driven EPS rack is a rubber belt connecting the electric motor to the steering gear. When that belt wears or breaks, steering reverts to manual mode—heavy, unresponsive, and unsafe. Until now, the only fix was complete rack replacement: a repair that routinely exceeds $1,000 in parts alone, requires module reprogramming and realignment, and can leave vehicles out of commission for days. Edelmann EPS Drive Belt Kits According to the company, Edelmann EPS Drive Belt Kits provide everything needed for a complete repair in a single box, including a replacement drive belt, belt housing gasket, O-rings, inner and outer boot clamps, additional seals as needed and rack-specific video installation instructions. No module re-flash is required, no realignment and no specialized diagnostic equipment. “The industry treated EPS failure as a rack problem,” said Dan Billie, CEO of Plews & Edelmann. “While others claim repair innovations, we looked at the root cause and realized, in many cases, it was a belt problem. That’s a fundamentally different repair—and it means professional technicians and DIYers now have a cost-effective option where one simply didn’t exist before.” Couplings Expand Vehicle Coverage Replacement couplings extend this repair-first philosophy to even broader vehicle coverage. The 9700 Pinion Driven Motor Coupling covers over 5.8 million vehicles in operation across Buick, GMC, and Chevrolet vehicles—where the alternative rack replacement costs average $1,750. The 9701 and 9702 Column Driven Motor Couplings cover 7.6 million Kia and Hyundai vehicles and Toyota and Lexus vehicles respectively—where unit replacement runs $1,100. Torque Sensor Replacements Plews & Edelmann has further expanded the EPS repair category with Edelmann Torque Sensor Replacements. The torque sensor is one of the most critical components in an electric power steering system—it measures steering wheel force and direction, sending real-time data to the EPS control module. When a torque sensor fails, drivers experience uneven steering effort, intermittent warning lights, or complete loss of power assist. Part 9704 covers some Ford Escape and Mercury Mariner vehicles, while part 9705 covers some Chevrolet Malibu, Pontiac G6, and Saturn Aura applications. Both feature OEM-replacement design with mounting hardware and alignment marks, backed by U.S.-based ASE-certified technical support. Chamfer Ring Removal Tools Plews & Edelmann said it also developed proprietary Chamfer Ring Removal Tools designed specifically for electric rack and pinion systems, ensuring safe, efficient belt replacement on the highest-volume applications. “By developing a purpose-built repair solution for EPS systems, we’re giving technicians the ability to service a category that was previously replace-only,” said Anthony Holguin, director of category management at Plews & Edelmann. “These products provide opportunity and convenience by turning a $1,000-plus replacement into a repair that can be completed the same day with tools already in the shop. Plus, part stores can rely on a much smaller inventory footprint than stocking several different racks to achieve the same end.” Coverage and Availability Current EPS kits, couplings, and torque sensor coverage spans high-volume domestic and import applications, providing a critical service option where replacement components are scarce or backordered, getting vehicles back on the road quickly. Edelmann EPS Drive Belt Kits and replacement components are part of the Plews & Edelmann broader Total Solution strategy—the philosophy that a complete power steering repair addresses every component in the system: pump, rack, hoses, cooler, filter, and fluid. With over 100,000 application-specific power steering bundles, all-new manufactured hard parts (not remanufactured), and a 100-year/1,000,000-mile warranty on Edelmann Elite products, Plews & Edelmann has built a portfolio designed to eliminate warranty returns by ensuring the repair is done right the first time. Edelmann EPS Drive Belt Kits, Couplings, Torque Sensors, and Chamfer Ring Tools are available now through authorized aftermarket distributors. To learn more or find kits for specific applications, visit the company’s website or call 1-800-770-4639. The post Plews & Edelmann Targets EPS Repair Market appeared first on Counterman Magazine. View the full article

Bumper to Bumper concluded its 2026 Business and Training Conference this weekend in Rogers, Arkansas, bringing together more than 700 automotive aftermarket professionals for three days of focused training, strategic insights, and industry collaboration. The event welcomed a broad cross-section of the aftermarket, including store managers, outside sales representatives, territory, regional, and district managers, independent owners and vendor partners—reinforcing Bumper to Bumper’s commitment to strengthening its network through education and shared success. General sessions were led by CEO Fletcher Lord III and COO Ben Butler, who outlined company priorities, key operational focus areas, and ongoing efforts to drive performance across the network. Attendees also heard from keynote speaker Houston Nutt, a two-time SEC Coach of the Year and former head football coach at the University of Arkansas and Ole Miss. Drawing on his 19-season coaching career and experience as a CBS Sports analyst, Nutt delivered a message focused on resilience, accountability, and team culture—principles that closely align with the values driving success across the aftermarket. A central focus of the conference was hands-on training and professional development. Attendees participated in 51 breakout sessions led by channel partners, designed to strengthen product knowledge, enhance sales effectiveness, and improve operational execution. The vendor expo featured 90 companies, 113 booths, and 273 sales representatives, giving attendees direct access to new products, emerging technologies, and practical aftermarket solutions. “This year’s ‘Red, White and Revved Up’ theme aligned with the upcoming 250th anniversary of America while also reflecting our 107-year legacy of growth and evolution,” said Elizabeth Estes, director of training. “It’s a powerful reminder of where we’ve been—and the momentum we continue to build together as an organization, industry and country.” “The strength of our business comes down to our people, our partnerships, and our ability to execute,” said Fletcher Lord III, president & CEO. “This conference is about equipping our teams and our customers with the tools, knowledge, and relationships they need to grow.” In addition to educational programming, the conference created multiple opportunities for networking and relationship-building, including a themed vendor expo and evening events that connected distributors, suppliers, and independent owners in a more informal setting. The event concluded with a formal awards banquet recognizing top-performing channel partners and industry leaders, highlighting excellence across the Bumper to Bumper network. With attendees representing more than a dozen states, the 2026 conference reinforced the critical role of collaboration, training, and supplier alignment—and reflects Bumper to Bumper’s continued investment in the future of the automotive aftermarket. Photos by Shann Swift with Swift Shots Photography. The post Bumper to Bumper Conference Draws 700+ Industry Professionals appeared first on Counterman Magazine. View the full article

The Schaeffler division is making two additional Vitesco repair solutions available to the independent aftermarket: a Voltage Stabilization System (VSS) for micro hybrid vehicles from PSA and Toyota, and a 48V DC/DC converter for mild hybrid vehicles from Ford. Schaeffler said the VSS, available immediately, prevents voltage drops that can occur during automatic start-stop operation in micro-hybrid vehicles. The system consists of an Energy Storage System (ESS) with high-performance capacitors and a Power Electronics Unit (PEU). During the engine start process, the capacitors release energy stored while driving within a very short time, compensating for the high-power demand. Starting the engine via a starter-generator requires a comparatively high amount of energy. If this energy is drawn solely from the conventional 12-volt electrical system, the voltage can briefly drop by several volts, causing visible flickering of the vehicle’s lighting and electronic displays. Schaeffler said that by stabilizing the voltage supply, the capacitors ensure smooth engine restarting and contribute to longer battery life, improved driving comfort and compliance with current emissions standards. Schaeffler Vitesco Voltage Stabilization System power electronics unit Schaeffler Vitesco 48V DC/DC Converter: Efficient Energy Management The Schaeffler Vitesco 48V DC/DC converter, available in May, is used in mild-hybrid vehicles equipped with a 48V starter generator and an additional battery to enable more efficient power delivery and boost performance during acceleration. The converter links the vehicle’s 48-volt electrical system with the 12-volt onboard electronics, ensuring stable voltage levels and preventing energy losses. The converter is a component of energy management in mild-hybrid vehicles and for achieving type-approval compliant CO2 emissions. Its bidirectional design allows 12-volt components to be supplied from the 48-volt network while charging the starter battery. Conversely, in the event of a temporary failure, the 48-volt system can also draw energy from the 12-volt network. Schaeffler Vitesco 48V DC/DC converter Significant Potential for the Aftermarket Until now, both the Schaeffler Vitesco Voltage Stabilization System and the Schaeffler Vitesco 48V DC/DC converter were available exclusively as original equipment components. This is a further expansion of the portfolio to include OE-quality Vitesco products. These technologies have been installed in large numbers of vehicles worldwide for many years. The Schaeffler Vitesco Voltage Stabilization System enables a 1:1 replacement in approximately 2.7 million vehicles worldwide from PSA and Toyota. The Schaeffler Vitesco DC/DC converter is used in around 1 million Ford vehicles globally, including Fiesta, Focus and Puma models equipped with the 1.0-liter EcoBoost mHEV engine. “By integrating Vitesco products, we are expanding our portfolio for electrified vehicles,” said Stephan Niese, director, global product management, E-Mobility, at Schaeffler Vehicle Lifetime Solutions. “In this way, we help the aftermarket unlock the potential of e‑mobility and enable workshops to offer their customers professional, future‑ready and profitable vehicle service.” The post Schaeffler Adds Vitesco Components to Aftermarket Portfolio appeared first on Counterman Magazine. View the full article

Arnold Motor Supply announced it acquired Carquest of Decorah from Randy and Annita Flatland, who have served the Decorah community for decades. Randy Flatland began his automotive career at the store in 1988 when it was known as Decorah Auto Supply. In 2008, he and his wife Annita purchased the independent Carquest location, building the business around strong relationships with employees and customers. “Annita and I have always believed that taking care of our people and treating customers with honesty and respect is what made our business successful,” said Randy. “As we started thinking about the future, we wanted a partner who shared those same values. Arnold Motor Supply stood out to us because of its focus on people and long-term relationships. We’re excited to begin this next chapter and appreciate the warm welcome.” “We’re proud to welcome Randy, Annita, and the entire Decorah team to Arnold Motor Supply,” said Eric Johnson, president and managing partner. “They’ve taken great care of their customers over the years, and with Randy staying on as manager, we’re looking forward to building on that together.” The location at 705 Montgomery Street will continue to serve customers, and the current Arnold Motor Supply Decorah store will relocate there. Pictured (from left): Annita Flatland, Randy Flatland and Mike Molle, vice president of store operations. The post Arnold Motor Supply Acquires Carquest of Decorah, Iowa appeared first on Counterman Magazine. View the full article

The University of the Aftermarket Foundation (UAF) is celebrating 40 years of funding scholarships, grants and ongoing educational programs to help develop a strong, knowledgeable industry work force. To commemorate the special occasion, UAF is conducting a 40th Ruby Anniversary fundraising campaign that will run throughout the year, culminating with a celebration on Oct. 31 in Las Vegas. Roger McCollum, MAAP, UAF chairman and Rick Schwartz, UAF marketing committee chair announced the campaign at last week’s MEMA Vision Conference and encouraged support from industry members. “Over the past 40 years, the University of the Aftermarket Foundation has made an indelible mark on our industry by annually funding hundreds of scholarships for deserving young people who have gone on to successful careers in the aftermarket,” said Schwartz. “We thank everyone who has championed the UAF mission since 1986 and ask all industry members to support the Ruby Anniversary Campaign so that UAF and its work can continue for the next 40 years and beyond.” To support the UAF 40th Ruby Anniversary campaign and attend the special reception held on Oct. 31, 2026 at The Venetian Las Vegas, visit UofA-Foundation.org/uaf-40th-anniversary/. “Reaching this major milestone would not have been possible without all those who volunteer their time and resources to ensure a bright future for the aftermarket,” said McCollum. “By supporting the Ruby Anniversary Campaign today, you can make a lasting impact by helping young people who aspire to enter our industry or continue their professional development.” Contributions to the UAF 40th Ruby Anniversary campaign are tax-deductible to the extent provided by law and count toward UAF lifetime status. UAF is a 501(c)(3) not-for-profit organization. To learn more, apply for a scholarship or grant, or make a donation, visit UofA-Foundation.org. The post UAF 40th Ruby Anniversary Campaign Underway appeared first on Counterman Magazine. View the full article

Automotive Parts Associates (APA) announced that Cereal City Auto Parts of Battle Creek, Michigan, has joined the organization as its newest shareholder. Owned by Frank Marz and his business partner, Matt Green, Cereal City Auto Parts brings more than two decades of industry experience and a strong commitment to growth, service, and strategic inventory expansion to APA/TruStar. Marz began his career in the automotive aftermarket 24 years ago working in tires at Pep Boys and later joined Cereal City Auto Parts in 2010 as general manager before purchasing the business in 2023. Today, he owns the company and its three locations in partnership with Green and continues to guide its development and expansion. Joining APA will allow Cereal City Auto Parts to further diversify product offerings, strengthen supplier relationships, and improve inventory availability. Marz said he was particularly interested in the opportunity APA/TruStar provides to expand line acquisition and accelerate access to inventory, as well as the value of the organization’s data analytics resources to support informed business decisions and long-term growth planning. “APA offers the flexibility and insight we were looking for as we continue building the business,” said Marz. “The ability to add lines more efficiently and take advantage of the data analysis tools available through the group made becoming a shareholder a natural next step for us.” “We’re excited to welcome Cereal City Auto Parts to the APA/TruStar family,” said Steve Tucker, President. “Their commitment to growth and their community will make them strong addition to our shareholder base. We look forward to working with them and helping them buy better!” The post APA Welcomes Cereal City Auto Parts as New Shareholder appeared first on Counterman Magazine. View the full article

SAF-Holland has launched BrakeSight, a brake monitoring system for Haldex air disc brakes that provides continuous, real-time visibility into wear at the wheel end. The company said the system targets fleets seeking more predictable brake service intervals and streamlined repair planning. SAF-Holland said BrakeSight helps fleets schedule brake service at the optimal moment, extend rotor life, avoid unnecessary repairs and reduce overall maintenance costs. How BrakeSight Brake Monitoring Works BrakeSight is an optional feature for the Haldex ModulT air disc brake. As the adjustment mechanism rotates to compensate for pad and rotor wear, the system monitors this movement and translates it into a percentage of remaining pad and rotor life at each wheel end. The sensor connects to a frame-mounted electronic control unit (ECU), which converts the signal and outputs real-time data via CAN. Designed for both tractor and trailer air disc brakes, BrakeSight is J1939 compliant and compatible with all telematics platforms. SAF-Holland works with telematics providers selected by the fleet and offers open integration without exclusive partnerships. Built for Real-World Fleet Conditions SAF-Holland said BrakeSight combines durability with ease of use. Features include: Continuous measurement of brake pad wear; Ultrasonically welded sensor housing for long-term durability; IP6K9K sealing for harsh road and wash-down environments; Sensor warranty of 3 years or 350,000 miles, matching ABS coverage; Operating temperature range from -40 C to 125 C. Because all ModulT air disc brake calipers include the sensor mounting feature as standard, OEMs and fleets can add BrakeSight at any stage without replacing the caliper. This supports flexibility throughout the vehicle life cycle. By providing real-time insight into brake wear, the system helps fleets create more accurate maintenance schedules, reduce unplanned downtime and protect brake components. The company positioned this as a way to lower total cost of ownership and improve uptime. The post SAF-Holland Launches Haldex BrakeSight Brake Wear Monitoring appeared first on Counterman Magazine. View the full article

The Aftermarket Content Professionals Network (ACPN), a community of the Auto Care Association, is now accepting applications for its Leadership 2.0 Scholarship, which will award one ACPN member the opportunity to attend the University of the Aftermarket’s Leadership 2.0 Program. “This scholarship reflects ACPN’s commitment to developing strong leaders within the content community,” said Joe Thomas, scholarship chair of the ACPN Council. “By supporting participation in Leadership 2.0, we’re helping members grow personally and professionally while advancing the industry as a whole.” About the Leadership 2.0 Program The Leadership 2.0 Program is a postgraduate-level leadership and business education experience designed to support the development of auto care industry leaders. Leadership 2.0 offers a two-week curriculum that blends theory with real-world application of leadership principles specific to the auto care industry. Eligibility Requirements To be eligible, applicants must be: A current member of the ACPN community; and Employed by an Auto Care Association member company. CEUs and Scholarship Coverage Graduates of the Leadership 2.0 Program will receive 7.0 CEUs toward their Automotive Content Professional (ACP) and Automotive Aftermarket Professional (AAP) designations. The scholarship is valued at $6,650 and covers tuition, course materials and meals. The scholarship recipient is responsible for their own travel and hotel accommodations. Program Sessions and Locations The first session of Leadership 2.0 is scheduled for Aug. 9–13, 2026, at Northwood University in Midland, Michigan. The second session will take place in March 2027 in Raleigh, North Carolina. Application Information For more information about the ACPN Leadership 2.0 scholarship, including a complete list of eligibility requirements and the application, visit the ACPN Scholarships page. The post ACPN Opens Applications for Leadership 2.0 Scholarship appeared first on Counterman Magazine. View the full article

The Aftermarket Content Professionals Network (ACPN), a community of the Auto Care Association, is now accepting applications for its Leadership 2.0 Scholarship, which will award one ACPN member the opportunity to attend the University of the Aftermarket’s Leadership 2.0 Program. “This scholarship reflects ACPN’s commitment to developing strong leaders within the content community,” said Joe Thomas, scholarship chair of the ACPN Council. “By supporting participation in Leadership 2.0, we’re helping members grow personally and professionally while advancing the industry as a whole.” About the Leadership 2.0 Program The Leadership 2.0 Program is a postgraduate-level leadership and business education experience designed to support the development of auto care industry leaders. Leadership 2.0 offers a two-week curriculum that blends theory with real-world application of leadership principles specific to the auto care industry. Eligibility Requirements To be eligible, applicants must be: A current member of the ACPN community; and Employed by an Auto Care Association member company. CEUs and Scholarship Coverage Graduates of the Leadership 2.0 Program will receive 7.0 CEUs toward their Automotive Content Professional (ACP) and Automotive Aftermarket Professional (AAP) designations. The scholarship is valued at $6,650 and covers tuition, course materials and meals. The scholarship recipient is responsible for their own travel and hotel accommodations. Program Sessions and Locations The first session of Leadership 2.0 is scheduled for Aug. 9–13, 2026, at Northwood University in Midland, Michigan. The second session will take place in March 2027 in Raleigh, North Carolina. Application Information For more information about the ACPN Leadership 2.0 scholarship, including a complete list of eligibility requirements and the application, visit the ACPN Scholarships page. The post ACPN Opens Applications for Leadership 2.0 Scholarship appeared first on Counterman Magazine. View the full article

NEXUS Automotive International and Wolf Oil Corporation are celebrating 10 years of partnership. The companies call it a decade defined by collaboration, global connectivity and sustained international growth. Since joining NEXUS in 2016, the network has grown into a global ecosystem connecting entrepreneurial aftermarket leaders across multiple regions. Today, Wolf Oil and NEXUS work together in around 50 countries, combining international reach with local market engagement. NEXUS Academy and Events Through active participation in NEXUS initiatives, Wolf Oil contributes to strengthening the aftermarket ecosystem while supporting the industry’s transition toward new technologies. As a partner within the NEXUS Academy, Wolf Oil plays a role in helping educate the aftermarket, sharing expertise that enables distributors and workshops to keep pace with rapid technical change. Beyond technical collaboration, the partnership is also built on relationships. Wolf Oil actively participates in global and regional NEXUS events, connecting with partners across markets and reinforcing the importance of personal connections in an aftermarket driven by trust and collaboration. Franck Jolly on the Partnership “Our ten-year partnership with NEXUS Automotive International demonstrates the strength of a truly global aftermarket community,” said Franck Jolly, global sales trademarks & marketing director at Wolf Oil Corporation. “Together, we combine international reach with local entrepreneurship, creating opportunities for innovation and sustainable growth across markets. Beyond business, NEXUS brings people together, and we are proud to contribute to a network that values collaboration, knowledge sharing and a long-term vision.” Gaël Escribe on Growth and Collaboration “Ten years of partnership with Wolf Oil Corporation have proven that the most powerful growth comes from shared ambition,” said Gaël Escribe, CEO of NEXUS Automotive International. “By uniting global expertise with local ingenuity, we don’t just adapt to change; we drive it. Together, we’ve built more than a partnership. We’ve created a movement where trust fuels innovation and collaboration paves the way for the future.” The post NEXUS, Wolf Oil Mark 10-Year Partnership appeared first on Counterman Magazine. View the full article

TalkRev launched PartsNow.ai, an AI-assisted platform designed to help fleets, owner-operators and repair shops find and purchase heavy-duty truck parts more efficiently. The company said the system uses AI-driven chat, voice interaction and visual recognition to identify parts and connect users with a network of distributors. AI Tools Streamline Parts Identification According to TalkRev, the platform allows users to search for parts in multiple ways: Describing the issue or component Uploading a photo of the part or vehicle VIN Speaking directly with an AI agent The system then identifies the part and provides availability and pricing from its distributor network. “Too many mechanics spend their day on the phone calling suppliers just to buy a brake disc or a turbocharger,” said Manna Justin, CEO of TalkRev. “You tell us what you need—type it, say it, or upload a photo of the broken part or the truck’s VIN—and our AI identifies the exact component and sources it from our network of distributors.” Integrated Purchasing and Distributor Network PartsNow said it aggregates inventory from a network of distributors, with a catalog of more than 50,000 parts. Users can complete purchases through a single checkout process, with PartsNow handling the transaction. The company said this approach allows distributors to reach customers without building their own e-commerce systems. Voice and Mobile Interaction The platform also supports phone-based interaction, where users can describe an issue and receive follow-up questions from the AI agent. TalkRev said the system then sends a text message with product details, pricing and a link to complete the purchase. Steve Fultz, president of PartsNow.ai, said the platform is designed to reduce time spent searching for parts and improve access to inventory. The post TalkRev Launches PartsNow.ai for Heavy-Duty Truck Parts appeared first on Counterman Magazine. View the full article

The Automotive Aftermarket Charitable Foundation (AACF) announced Automotive Parts Headquarters Inc. (APH) as the recipient of its Humanitarian Award during a presentation at the MEMA Vision Conference. Presentation at MEMA Vision Conference The award recognizes individuals and organizations in the automotive aftermarket who demonstrate outstanding compassion, generosity and service to others. APH was selected from a group of nominees representing the industry’s commitment to giving back. The award was presented on stage to Corey Bartlett, president and CEO, on behalf of APH by AACF President Jon Owens, alongside Joe Stephen of NEXUS North America and AACF Executive Director John Kairys. Corey and his brother, Lee, thanked the audience with a video greeting. “Automotive Parts Headquarters truly represents the heart of the aftermarket,” said Owens. “Their commitment to helping others and bringing people together to make a meaningful impact is an inspiration to us all.” Community Impact and Fundraising for WACOSA APH was recognized for its longstanding dedication to community impact, including leading an annual fundraiser supporting adults with disabilities. Through its efforts—alongside supplier partners and the Bartlett family—APH has helped raise more than $3.2 million over the past 13 years, with a record $482,000 raised in 2025. Proceeds from these efforts benefit WACOSA, a Minnesota-based nonprofit that empowers adults with disabilities to gain skills, find meaningful employment and thrive within their communities. APH’s leadership and collaborative approach have helped expand opportunities for hundreds of individuals each year. “We are honored to receive this award from AACF,” said Bartlett. “It’s fantastic recognition for the entire APH team and our supplier partners, who have been incredibly generous in helping support the communities that we serve. Giving back is important to us, and we’re proud to be part of an industry that cares so deeply about helping others.” Support From NEXUS North America The AACF Humanitarian Award is supported by NEXUS North America, whose partnership helps shine a light on the people and organizations making a difference across the aftermarket. “At NEXUS, we believe the strength of our industry lies in how we support one another here in North America and around the globe,” said Stephen. “Automotive Parts Headquarters is a powerful example of that commitment in action, and we’re honored to help recognize their incredible impact through this award.” AACF also extended its appreciation to all nominees, noting that the selection process reflected the strength, compassion and generosity that define the automotive aftermarket community. The post AACF Presents Humanitarian Award to APH appeared first on Counterman Magazine. View the full article

WIX Filters is expanding its support for World of Outlaws by adding sponsorship of the Late Model Series presented by DIRTVision to its previous years’ backing for the NOS Energy Drink Sprint Car Series. “World of Outlaws is truly ‘The Greatest Show on Dirt’, offering fans some of the most adrenaline-pumping, tire-spinning, nitro-burning open-wheel racing on the planet,” said Carmina Lopez, brand manager for WIX Filters. “We’ve expanded our sponsorship with World of Outlaws to showcase how our filters leave our competition eating our dust and guide drivers all the way to their own checkered flags.” Starting Lineup and Fan Drawings WIX Filters will present the starting lineup at the track and on DIRTVision, the exclusive live streaming home of the World of Outlaws, for the nightly feature in both circuits. This builds on WIX Filters’ continued sponsorship of the third heat at every Sprint Car Series race night. At select events, dirt racing fans can take a selfie with the WIX Filters sprint car and enter drawings for swag, including a racing pennant signed by the top drivers in both series. Additionally, WIX Filters will be featured as a sponsor on every World of Outlaws event broadcast on CBS Sports Network and DIRTVision. Technical Sponsor and Filters for Motorsports WIX Filters has served as a technical sponsor of World of Outlaws racing teams dating back to the circuit’s inception in the late 1970s. This experience enables WIX Filters to offer oil and air filters designed to stand up to the high RPMs and demanding conditions encountered throughout the world of motorsports. Support for DIRTcar HP Engine Builders Program WIX Filters is also supporting the DIRTcar HP Engine Builders program for dirt track racing’s premier divisions. This initiative promotes collaboration between aftermarket parts manufacturers, dirt track race car builders, suppliers and sanctioning bodies to help improve engine technology and support the development of the sport. The post WIX Filters Named Preferred Filter of World of Outlaws appeared first on Counterman Magazine. View the full article

Worldpac and The Pronto Network announced a strategic partnership. It officially took effect April 1, 2026, marking a milestone in strengthening cooperation within the independent automotive aftermarket. The partnership brings together two organizations dedicated to the advancement and success of the professional repair community. By joining The Pronto Network, Worldpac brings its longstanding commitment to technical education, OE-quality parts and enhanced catalog technology, complementing The Pronto Network’s focus on member support, strategic growth and supply chain collaboration. Reaction from CEOs “Joining The Pronto Network allows us to align with an organization that shares our vision for innovation and customer success,” said John Hamilton, president and CEO of Worldpac. “As the aftermarket continues to evolve with new technologies, vehicle complexities and changing consumer expectations, we are now better positioned to support customers with shared resources and enhanced capabilities.” “We are proud to welcome Worldpac to The Pronto Network family. Our two organizations bring different strengths to this partnership, and uniting makes us even stronger,” said Robert Roos, president and CEO of The Pronto Network. “Together we will continue to advance solutions that align with our shared vision of empowering members, so they thrive in today’s rapidly changing marketplace. Our expanded footprint will help strengthen the entire industry – from suppliers and distributors to repair shops and vehicle owners – and ensure that the independent aftermarket remains competitive, connected and well-prepared for the road ahead.” Focus on training, national account offerings and supplier relationships United by a shared commitment to strategic growth, Worldpac and The Pronto Network said they will focus first on several key initiatives. These include expanding training programs and enhancing national account offerings. The partnership will also prioritize strengthening supplier relationships, creating long-term value for partners, and supporting the broader independent service ecosystem. The post Worldpac Joins the Pronto Network appeared first on Counterman Magazine. View the full article

On the surface, the primary role of a parts professional is to help our customers identify and select the parts, supplies and services needed to complete a multitude of repairs. However, there are many other duties beyond simple cataloging exercises which separate a true parts professional from a key-punching cashier at the grocery checkout lane. Too often, the general public sees us as simple clerks, but when is the last time you asked a cashier at the register how to perfectly sear that ribeye you just paid for? Our customer base may vary from store to store, but many of us deal with an eclectic mix of clientele each day. These patrons also come with varying levels of technical knowledge or abilities. For most of our commercial customers, we are already a trusted partner. Technicians have usually diagnosed and estimated the labor for a repair job before requesting our expertise, but still lean on their “go-to” parts specialist to get the correct components quoted correctly and delivered to them quickly. These customers “speak our language,” and we are expected to speak theirs, as well. When it comes to the “decidedly DIY” segment of our business, many of the conversations we have can feel like more of a struggle. Often through no fault of their own, this portion of our population finds themselves tackling unfamiliar repair situations, or attempting to navigate diagnostic recommendations or repair instructions that seem to be written in a completely different language. Our daily interactions with repair professionals and coworkers, as well as our own life experiences, have helped us all to build a knowledge base which serves as one of the main reasons our individual services are in demand to begin with. The average consumer views most auto parts as a commodity, so many of our widgets are “all the same” to them. As “car people,” we already know the differences between our products, which ones to recommend, and what we can reasonably expect from them. Even if we don’t physically install components or repair vehicles, we often have a pretty good sense of what it takes to perform the task required, and what else may need to be removed and replaced along the way to the goal of installing the parts we’re handing across the counter. When dealing with a “less-technical” parts buyer, we must be prepared to spend a little more time at the counter or on the telephone. Drawing out all of the relevant information (and filtering out the irrelevant) is often the first step in determining the customer’s needs and intentions. If they already have a sense of direction, a portion of the conversation might be spent explaining (in layman’s terms) why triggering a particular OBD-II code does not automatically mean that they should buy part “X,” or deciphering what a customer means when they request “that round box with four wires, next to the square plastic piece under the left fender.” Within the context of a popular subreddit (r/explainlikeimfive), we can convey fairly complex technical ideas without anyone feeling lost or talked down to. By avoiding jargon or acronyms, our language becomes more accessible for the uninitiated. Comparisons to everyday situations allow for us to find common ground in a discussion. The use of photos, diagrams, descriptive words and even sounds can make “the big picture” come into focus more sharply for nearly anyone. Once we discover a common language, our common purpose is suddenly much clearer! The post Turning Customer Confusion Into Clear Solutions appeared first on Counterman Magazine. View the full article