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By Counterman
Platform-sharing” and “badge engineering” are terms often used to describe the common industry practice of developing multiple vehicle models from a common design. The economy of a single design underpinning multiple vehicles allows manufacturers to streamline the development process, and to provide the buyer with options across their base, mid-line and luxury divisions. Much of this “twinning” occurs within a manufacturer’s “family” of brands, but cooperating with rival manufacturers already well-established in a market allows the manufacturer to produce vehicles outside their wheelhouse.
Ford Motor Co. has a long history of platform-sharing among its Ford, Lincoln and Mercury divisions, in addition to several collaborations with outside OEMs. As a global company for more than 100 years, Ford’s U.S. arm also has benefitted from the engineering of its European, Australian and Asian divisions.
Since its establishment in 1939, Mercury was positioned as Ford’s mid-range division, filling the price gap between the Fords and Lincolns. Mercury served this role until 2010, when the division was shuttered. The last Mercury rolled off the assembly line in January 2011. That final Grand Marquis had shared the Panther platform with the Ford Crown Victoria and the Lincoln Town Car – two models that also would be discontinued later that year. Prior to its closure, Mercury also had offered mid-range versions of the Mustang (Capri), Taurus (Sable), Escape (Mariner) and Explorer (Mountaineer).
Rebadging the Explorer has been a cottage industry for Ford. In addition to the Mountaineer, Lincoln offered the Aviator from 2003 to 2005, the MKT from 2010 to 2019 and the Aviator again beginning in 2020 (now based on the latest Explorer CD6 platform). After prior collaborations on Ford’s Courier and Ranger pickups, Mazda also was an early adopter of the first-generation Explorer platform. The Mazda Navajo was built alongside the Explorer in Louisville, Kentucky, from 1991 to 1994. Mazda and Ford later would co-develop the Tribute and Escape for 2001.
This kind of sharing hasn’t always been the case at Ford. At the end of World War II, Ford of Canada divided up its dealer networks, establishing standalone “Ford” or “Lincoln-Mercury” dealers throughout Canada. An unforeseen outcome of this separation was that the Lincoln-Mercury dealers did not have economy models or trucks. In 1947, these dealers received the first of the “M-series” trucks, which essentially were re-badged F-series Fords. A budget line of “Meteor” passenger cars was introduced in 1949. Ford dealers received the “Monarch” line of mid-priced vehicles to fill the gap in their own lineups. This arrangement continued until the 1960s, when tariffs on vehicle trade across our northern border were eliminated.
Mercury trucks were never sold in the United States, but in 1993, Mercury buyers were offered their first minivan, the Villager. This actually was a joint venture between Ford and Nissan, with Nissan-badged versions carrying the Quest nameplate. The Villager was assembled by Ford, but featured a 3-liter Nissan FWD drivetrain. It later would be replaced by the Windstar, which had no equivalent Mercury companion model at the time. The Windstar was renamed the Freestar for 2004, and regained a Mercury companion in the Monterey.
Lincoln, founded in 1917 and purchased by Ford in 1922, still represents Ford’s luxury division. Long known for large cars like the Continental and the Town Car, Lincoln in 2021 transitioned exclusively to crossover and SUV platforms. Lincoln had even tried its hand at pickup trucks, with the 2002 Blackwood, and the 2006-2008 Mark LT. Both were rebranded luxury versions of the F-150 crew cab platform.
In 2007, Lincoln adopted a new model-naming convention, playing on the heritage of the “Mark-series” nameplate used through 1998. The MKX and MKZ were the first of these, with the MKZ sedan being the Lincoln version of the Ford Fusion and Mercury Milan, and the MKX being a Ford Edge-based crossover (“X”-over). Originally intended to be spoken as “Mark-X” and “Mark-Z,” both vehicles were produced on the same CD3 platform originally developed for the Mazda 6. The MKS sedan (based on the Taurus) and the full-size Explorer-based MKT followed in 2009 and 2010, respectively.
In 2015, the MKC compact crossover was introduced, built on the Escape platform. Lincoln has since dropped the “MK” designations in favor of proper names for its crossover and SUV lineup, which is a relief to anyone who has misheard or misspoken these similar-sounding model names while looking up parts!
Ford-Lincoln-Mercury (FLM) dealerships once were a common sight here, with all three divisions available in one location. But, after a decade without Mercury, Ford-Lincoln dealers are fracturing yet again. In 2019, Lincoln began an initiative to develop standalone Lincoln dealerships to market more exclusively to the upscale clientele of the luxury-car market. Targeting 30 U.S. metro areas, Lincoln-only showrooms have already opened in half of the roughly 150 planned locations. Sales are up at these dealerships, but they still don’t have pickup trucks!
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By Counterman
Second-quarter U.S. sales of new cars and trucks will post a year-over-year increase, according to an Edmunds forecast.
The firm is forecasting second-quarter sales of more than 4 million new cars and trucks. That’s up 16.1% compared to second-quarter 2022 and up 13.8% compared to first-quarter 2023, according to
link hidden, please login to view. “If you look at Q2 in the aggregate, new-vehicle sales appeared to settle into a stable groove, which is a nice departure from the tumult that the industry has witnessed over the last few years,” said Ivan Drury, Edmunds’ director of insights. “More consumers returned to the market with older trade-ins, which indicates that pent-up demand helped buoy sales. But digging a bit deeper into the data, June tells a slightly conflicting story. After five consecutive months of increasing discounts and vehicles sitting on dealer lots for longer periods of time, June shows that those trends are stalling a bit.”
Edmunds data reveals that the average age of vehicles traded in toward new-car purchases increased in Q2 2023, climbing to 5.6 years, compared to 5.2 years in Q2 2022 and 6.1 years for Q2 2019. Edmunds analysts note that inventory also has continued to slowly improve but isn’t close to returning to pre-pandemic levels – which is keeping prices elevated.
“This road to recovery for the industry has been a winding one,” Drury explained. “With many automakers committing to better aligning production and demand, we might be on the cusp of seeing what a new normal sales pace looks like compared to the pre-pandemic years, when bloated inventories and deep discounts shaped the industry. Automakers and dealers are well-prepared to pivot amid shifting market dynamics, but this isn’t the best news for consumers hoping for more generous deals heading into the Fourth of July weekend. A return of summer sales banners, waving inflatables and tent events are more likely to be an exercise in advertising over the next few months than desperation to move the metal.”
Edmunds analysts advise consumers to approach car shopping with a pragmatic mindset even if they encounter sales messaging or promotions this summer, because interest rates are expected to stay elevated and discounts likely will be limited.
“If holding off on a car purchase is no longer possible this summer, it’s time to seriously evaluate your list of must-haves versus nice-to-haves,” said Drury. “Are you really planning on using that third row? Do you really need those extra bells and whistles? Because any of those upgrades are likely going to cost you far more than you might expect.”
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By Counterman
rack: noun
1. The linear component of a rack and pinion gearset.
2. The short name given to a rack and pinion steering assembly for an automobile.
This is one of those times when the same word is used over and over to describe two things that are related but different. When I first learned about rack-and-pinion steering, it was anything but new. Nonetheless, in my world, I was used to traditional. I was among the guilty who shunned things that in no way could ever be better than a carburetor, points, condenser and crank windows.
When it came to steering, if it didn’t have a steering box, pitman arm, idler arm and a center link, it probably wasn’t a real car.
You laugh, but now, so do I. Automotive technology always has changed for the better, and rack-and-pinion steering just made sense. It was simple, less expensive, lighter-weight and simple to maintain. The term “rack and pinion” describes a type of gearset that transfers rotational motion into linear motion. In the case of an automotive application, the rack-and-pinion gearset is housed in a unit that we simply refer to as the steering rack, or rack for short.
So, a steering rack transfers the rotational motion of the steering wheel into the linear motion required to move the tie rods left or right for steering. They initially became commonplace on small economy cars and were additionally well-suited for front-wheel-drive applications due to the limited space they require. Now, almost every new car, SUV and light truck on the market has rack-and-pinion steering.
A simple design and low maintenance are benefits of a steering rack, but that doesn’t mean they haven’t caused a headache or two over the years – and there are many questions you’ll still field about these systems. While they’re too difficult to describe, the service aspect is where you’ll get most of the questions, and this is where your customers will benefit from your knowledge. After all, as a counter professional, you’re in the business of answering questions.
Many early steering racks on small cars were simple manual racks with no hydraulic assist. These were my favorite. They rarely developed any problems and, in many cases, would last the life of the vehicle. Then, cars got heavier, people got softer and hydraulic power steering for the most part became standard. Today, electric power steering is taking over, and in many ways with the lack of a hydraulic pump, hoses, lines and leaks, it has brought back the simplicity of the original manual rack.
Although many aspects are the same regardless of the type of assist, in this article I’m going to focus on hydraulic power-steering racks. They’re still going to be around for some time, and service considerations are where you’ll get most of your questions. Making sure the job is done right is important for not only safety and efficiency, but it also helps prevent unnecessary warranty hassles.
First and foremost is power-steering fluid. It’s commonly overlooked and neglected. The valving and seals inside a hydraulic power-steering rack rely on clean fluid for proper operation, and just like any other fluid service, ignoring this can shorten the life of the steering rack. When replacing a rack, fluid should be drained and flushed as best as possible, and it’s a good idea – as well as a good upsell – to install an inline filter. Most of these types of filters work with a magnetic mesh that’s especially beneficial to trap small metal particles.
One of the most common problems to arise is a torn rack boot. These rubber bellows-style boots expand and collapse every time you turn the wheels, and it’s just unavoidable that they eventually wear out. There are two immediate problems with this. One, the inner tie-rod ends will collect dirt in the grease that lubricates them, and two, dirt and debris will be drawn into the rack seals every time you turn, eventually causing damage and leaks.
link hidden, please login to view Torn boots should be replaced as soon as possible when they’re discovered, and the vast majority of them require the removal of the outer tie-rod end. An alignment is required afterward – no ifs, ands or buts.
Worn inner tie rods are another common problem, and while “technically” not part of the steering rack, service procedures can affect the integrity of the rack. Many new racks come with new inner tie rods and boots pre-installed to prevent damage from incorrect installation, so the boots keep everything sealed up from the start.
Most of the time, replacing the inner tie rods requires a special tool, kind of like a deep socket on steroids – deep enough to reach over the length of the tie rod and access the inner end where it bolts to the rack. On the end of the tool is a half-inch square drive. The factor to be aware of is that by-the-book service procedures call for holding the rack (the actual internal component) in a soft jaw vise when removing or installing the inner tie rod, so you don’t twist it and risk damaging the pinion gear.
The problem is in practice, this is rarely done because there’s no way to do it with the entire assembly installed in the car. There’s simply no access to get any type of holding fixture onto the actual rack. For fun, I looked up the top videos on the internet for installing inner tie-rod ends, and none of them mention holding the rack. Perhaps because they don’t want you to know they didn’t do it, or they don’t know the solution because there really isn’t a good one – at least not one I’ve learned of yet.
You might be able to get locking pliers clamped onto the rack to hold it, but that would gouge the machine-finished surfaces and tear up the rack seal, so that’s out. So, how serious is the problem? Most inner tie rods don’t require very high torque, and many of them use a type of thread locker, a locking nut or a type of retainer to prevent loosening. The bottom line is, if you use hand tools to loosen and tighten the inner tie rod, and slowly torque it to the correct specification during installation, the pressure against the pinion is going to be minimal, and damage is unlikely.
Whatever you do, use hand tools. Do not use an impact wrench on the end of the inner tie-rod tool. This will transfer a series of blows directly into the pinion and the valve assembly inside the unit, and you could be asking for trouble.
As mentioned before, any time the rack or a tie-rod end is replaced, an alignment will need to be performed. But, just as important is any time the rack is being replaced, the steering shaft will be disconnected. Always make sure the steering wheel isn’t allowed to spin free, or the airbag clock spring will be damaged. Also, make sure the rack is in its centered position before initially disconnecting the steering shaft and before reinstalling it.
Quite possibly the most useful tip for new steering-rack installation involves cleaning the splined steering-shaft connection. It’s a precision fit. In other words, both sets of splines need to be perfectly clean. If they are, they’ll slide right together. If not, you’ll fight it forever. Many new (or remanufactured) racks are painted, and it’s not uncommon for overspray to get on the splines. This may seem inconsequential, but the thickness of the paint is enough to cause a nightmare.
There are many opportunities for upsells with steering racks and related services. Outer tie-rod ends are often replaced one at a time and, in many cases, this is all that’s needed. Still, it’s a good reminder to check the rack boots and other ends closely. Since an alignment will be required, it’ll save money in the long run to take care of any pending issues now.
If you’re replacing an inner tie rod, you’ll already have the outer and the boot off. It’s often much easier to replace them too. Brake/parts cleaner is a good solvent for cleaning out reservoirs and lines, but make sure they’re allowed to completely dry before sealing the system up. I like to use clean power-steering fluid as a final flush to make sure any trace of solvent is gone, so selling a little extra is a good idea.
Tool upsells can include the inner tie-rod tool, an outer tie-rod separator and a grease gun if grease fittings are included on any of the front-end components.
The crowning touch is service information for torque specifications and bleeding procedures. Everyone should have a manual, and you’ve got them on the shelf, right? This is the perfect job to recommend one.
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By Colight
These topic share everthing about vehicle, motorcycle headlight, auxliary lights,bulb,accessories
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