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By Counterman
link hidden, please login to view announced it released eight new AmeriPLATINUM Brake Pad numbers and four new AmeriPRO Brake Pad numbers with a wide range of coverage ranging from Buick Encore to Ford Transit applications. The new SKUs cover over 6mm VIO. Also just released in the
link hidden, please login to view product line: 1 new AmeriPRO Brake Shoe, 2 new AmeriPRO Wear Sensors, 74 new AmeriPRO Coated and Coated R90 Euro Rotor numbers, and 20 VGX Brake Pad numbers with VIO coverage over 44+mm VIO.
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By Counterman
Transtar announces the release of new premium
link hidden, please login to view, Part #: T72500C, with the following applications: 2007-2018 Chrysler/Dodge/Ram, 68RFE Transmission The T72500C is a high-quality transmission solution designed for professional rebuilders and installers who demand consistent performance, precise fitment, and long-term durability, according to Transtar.
The T72500C goes beyond basic replacement parts,
link hidden, please login to view said, with improved materials and tighter tolerances- delivering: Longer service life Greater resistance to wear and heat Consistent, dependable performance in demanding conditions The post
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By Counterman
Transtar announces the release of new premium
link hidden, please login to view, Part #: T72500C, with the following applications: 2007-2018 Chrysler/Dodge/Ram, 68RFE Transmission The T72500C is a high-quality transmission solution designed for professional rebuilders and installers who demand consistent performance, precise fitment, and long-term durability, according to Transtar.
The T72500C goes beyond basic replacement parts,
link hidden, please login to view said, with improved materials and tighter tolerances- delivering: Longer service life Greater resistance to wear and heat Consistent, dependable performance in demanding conditions The post
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By Counterman
link hidden, please login to view announced the launch of its newly redesigned website. The new site reflects the company’s continued investment in delivering an accessible digital experience for customers and partners. Designed with performance and ease of use in mind, the enhanced website features a streamlined interface, refined navigation and a fully responsive design optimized for desktop and mobile devices.
Key Features
Advanced Store Locator – IP-enabled map that displays the nearest store locations. Online Ordering Access – One-click entry to Rapid ordering platforms and customer registration portal for account setup. Product & Promotions Hub – Centralized access to brands, product categories, monthly specials and loyalty programs. Digital Strategy
“This launch represents a significant step forward in our digital strategy, ensuring our online presence reflects the same high standard of service we deliver every day,” said Vikrant Aggarwal, president and CEO of XL Parts | The Parts House. “By bringing our brands together on one cohesive platform, we are strengthening our market presence and creating a more connected, efficient experience for the customers and communities we serve.”
Customers can explore the refreshed platform at xlparts.com or thepartshouse.com.
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By Counterman
NAPA announced the promotions of
link hidden, please login to view to Vice President, Procurement & Sourcing, link hidden, please login to view to Vice President, Commercial Products, and link hidden, please login to view to Senior Vice President of Pricing and Procurement. These leaders will take on expanded responsibilities across the NAPA merchandising organization, reinforcing the company’s commitment to building deep internal talent and strengthening its product and supplier strategy. Pérez brings two decades of experience leading P&Ls across the automotive aftermarket, retail and consumer products industries. She most recently served as Senior Director of Category Management at NAPA, where she led a portfolio spanning brakes, undercar and heavy duty, driving growth through sourcing strategy and supplier partnerships. Prior to NAPA, she held merchandising leadership roles at HD Supply, SPANX and The Home Depot.
“Cristina has played a pivotal role in transforming category management and sourcing at NAPA Auto Parts. Her strategic mindset, deep merchandising expertise, and ability to build high-performing teams have strengthened our capabilities and positioned us for continued growth. This promotion recognizes both her leadership and the meaningful impact she has made across our organization,” said Danny Huffaker, SVP, Product & Marketing,
link hidden, please login to view. Griffiths has been with NAPA for four years, growing from Director of Category Management to Senior Director, Underhood, where she onboarded strategic brands to diversify the NAPA portfolio. In her new role, she will lead the category team responsible for Hard Parts and Applied Parts, including Brakes and Undercar. Prior to NAPA, she held senior category management roles at White Cap.
“Laura is an exceptional leader who has played a critical role in advancing our category management capabilities at NAPA Auto Parts. Through strong cross-functional collaboration and trusted supplier partnerships, she has helped build a more strategic and customer-focused organization. This promotion recognizes her leadership, her results, and the meaningful impact she continues to have across our business,” said Huffaker.
Portera joined GPC nearly four years ago as Vice President of Finance before moving over to NAPA where he has spent the last three years, first as Vice President of Corporate Development and then as Vice President of Financial Planning and Analysis. He most recently served as the Vice President of Pricing and Procurement. His recent outstanding achievements include successfully navigating the First Brands bankruptcy and launching the new direct import program for NAPA rotors, the company said. Prior to GPC and NAPA, he had a successful 10-year career at FedEx, which included roles in SEC reporting, FP&A, Treasury and an international expat leadership assignment.
“Will has been a steady and trusted leader within our organization, bringing clarity, discipline and strategic thinking to some of our most complex challenges,” said Jamie Walton, EVP, Merchandise & Stores, NAPA. “This promotion reflects the significant impact Will has made at NAPA and our confidence in his continued ability to drive value for our customers and supplier partners.”
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