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PRT Adds 32 Complete Strut Assemblies
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By Counterman
link hidden, please login to view announced its Pass Thru Assistant (PTA) has been enhanced by the addition of a repair guidance feature. Not only does the Pass Thru Assistant provide J2534 programming support, but it now also allows automotive repair and collision technicians to access a repair guidance specialist to get help with fixing complex problems to complete the repair in house, the company explained in a news release. “If you’re an automotive repair or collision shop looking for programming and repair guidance help, the Snap-on Pass Thru Assistant is making it easier than ever to keep vehicles in the shop, finish the job correctly, and increase profits and customer satisfaction,” said Helen Cox, marketing and client services director, Snap-on Diagnostics.
link hidden, please login to view said by selecting the request repair guidance menu option and completing the on-screen fields, technicians will receive a confirmation text and then a call from a repair guidance specialist to walk them through the repair process on vehicles, including Acura, Alfa Romeo, Audi, BMW, Buick, Cadillac, Chevrolet, Chrysler, Dodge, Ford, GMC, Honda, Hyundai, Infiniti, Jaguar, Jeep, Kia, Land Rover, Lexus, Lincoln, Mercedes-Benz, Mercury, Mini, Nissan, Plymouth, Porsche, RAM, Scion, Smart, Sprinter, Subaru, Toyota, Volkswagen and Volvo. According to the company, the PTA kit contains a Windows tablet PC, J2534 device, 4G modem and a 90-amp battery maintainer capable of handling European amperage requirements.
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By Counterman
link hidden, please login to view announced the addition of 94 new strut assemblies to cover more than 15 million light vehicles, SUVs and pickups. The launch includes application coverage for many models, including the Mazda CX-5, Toyota Prius and BMW X-1, in addition to brand-new applications, such as the Honda Pilot 2022, the Ram ProMaster 1500 2023, and the Chevrolet Silverado 2023 among others, according to PRT. “PRT is certified and globally recognized for its innovative and high-performance products. We consistently introduce these solutions to our North American clients, launching aftermarket products with the same quality components used in the OE market. The new items are in stock and ready to ship,” said Bruno Bello, director of global marketing.
For more information, call 1-770-238-1611, visit
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By Counterman
link hidden, please login to view announced a new addition to its Galvanized Brake Pad lineup. The new part introduction covers over 630,000 vehicles on the road, the company said. The company added that the brake pads are built using
link hidden, please login to viewGalvanized steel and incorporate O.E. specified Mechanical Fusion Technology. link hidden, please login to view New Part Number(s) & Vehicle Compatibility: NS2304
Expanded coverage includes the following vehicle models: Lexus: RX350 (2023), RX350H (2023-2025); Toyota: Highlander (2020 – 2024), Grand Highlander (2024-2025).
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By Counterman
The Marketing Executives Council (MEC) of MEMA Aftermarket Suppliers announced that it has added new members to its executive committee
The new executive committee members are:
Rebecca Conway – Vice President, U.S./Canada Aftermarket Marketing, Clarios
David Stewart – Vice President, Sales & Marketing, Wells Vehicle Electronics
“We are excited to welcome Rebecca and David to our Marketing Executives Council executive committee,” said Susan Pase, senior advisor & director, councils, at MEMA Aftermarket Suppliers. “Their fresh insights and expertise will be invaluable as we continue to innovate and drive industry growth.”
The MEC provides brings together automotive aftermarket supplier marketing executives to collaborate on issues facing the North American manufacturer base. The MEC said it serves a role in helping aftermarket suppliers communicate to key audiences and develop communication strategies and action items. Council meetings serve in the continuing education of new technologies, marketing avenues, trade show activities, research, and other related topics.
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By Counterman
link hidden, please login to view announced the launch of 59 new complete strut assemblies for the North American market. The launch includes application coverage for Nissan Frontier, Toyota Highlander and Mercedes E-Class models, in addition to brand-new applications, such as the Dodge Durango 2022, the Ram ProMaster City 2022, and the Mazda CX-9 2022, among others, according to PRT.
“As an OE supplier, our company is always committed to premium quality, top performance and innovation, so we are continually launching new applications for the Aftermarket. These new items are in stock and ready to ship!” said Bruno Bello, director of global marketing.
For more information, call 1-770-238-1611, visit
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