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Purolator Launches National Rebate Campaign
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By Counterman
Over the past couple of months, MEMA has been building on momentum to try and get the REPAIR Act passed the organization said. Now, it’s announcing the next step in a campaign called the “At Home REPAIR Campaign,” asking aftermarket suppliers to get involved.
“Members of Congress will be back at home frequently in April, May, June, and July. These recesses provide the perfect opportunities to meet with legislators and urge them, face-to-face, to pass the REPAIR Act in 2024,” MEMA said.
MEMA’s goal: Suppliers schedule in-person legislator meetings and facility visits during these recesses to advance the REPAIR Act.
This is after MEMA Aftermarket Suppliers completed their Washington D.C. fly-in to try and build momentum behind the REPAIR Act, also known as H.R. 906.
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By Counterman
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link hidden, please login to view announced the launch of its 65th-anniversary fundraising initiative. Running through July 1, 2024, the campaign aims to raise $65,000 through 1,000 donations of $65 each. This impactful effort highlights the industry’s commitment to taking care of its own, the AACF said. From sudden illness and death to natural disasters, the foundation has provided assistance to industry professionals and their families during their darkest hours. As AACF celebrates its 65th year of service, it remains steadfast in its mission to provide financial support and resources to those in the automotive aftermarket industry in need, the organization said.
In honor of this milestone, AACF is calling upon automotive aftermarket industry professionals, as well as compassionate individuals eager to lend a helping hand, to join forces in raising $65,000. By
link hidden, please login to view, supporters can contribute to a fund that offer vital assistance during a time of greatest need. “Over the past 65 years, AACF has remained unwavering in its commitment to supporting members of the automotive aftermarket community during their most challenging moments,” said Joel Ayres, AACF executive director. “As we embark on this historic fundraising initiative, we are inspired by the generosity and compassion of our supporters. Together, we can make a profound difference in the lives of those facing adversity, demonstrating the industry’s unwavering dedication to taking care of its own.”
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By Counterman
Purolator Filters, a division of MANN+HUMMEL, announced that its PurolatorBOSS and PurolatorONE oil, air and cabin air filters are now available at 240 Meijer supercenters throughout the Midwest.
Meijer will stock Purolator filter products covering 240 million cars, crossovers, SUVs and light trucks on the road today.
Additionally, Purolator and Meijer will work together to promote the value of routine vehicle maintenance through campaigns featuring specials on oil-change supplies, bundling discounts and bonus rewards in Meijer’s mPerks loyalty program, the company noted.
“Purolator is a brand that has been trusted by do-it-yourselfers for more than a century, and this agreement enables these self-starters to purchase our premium vehicle filters while taking advantage of Meijer’s one-stop shop convenience and popular repeat shopper program,” said Daryl Benton, vice president of sales and marketing for the automotive aftermarket with MANN+HUMMEL.
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By Counterman
Australian clutch manufacturer Clutch Industries is launching two versions of its UniClutch system in the United States.
UniClutch and UniClutch Sport will be the first iterations of the system to launch in the United States.
UniClutch’s dual-core technology significantly boosts torque capacity without compromising drivability, according to the company.
“Its one-of-a-kind, patented and adaptable design fits a multitude of vehicles, simplifies inventory management, expedites clutch replacement time, and lessens common installation problems,” Clutch Industries said in a news release.
Compared to UniClutch, UniClutch Sport offers 15% more torque capacity and a sport-tuned pedal feel for more serious enthusiasts, the company noted.
“We’re thrilled to introduce UniClutch to the United States after seeing strong early success in the Australia market,” said Brad Davis, CEO of Clutch Industries. “Auto repair shop feedback has been very positive, especially from technicians praising a faster and easier installation process. It’s also been our experience that shops can carry 20 times less inventory without impacting their ability to service any vehicle. We feel confident that UniClutch has the potential to redefine the performance clutch market with this revolutionary design.”
Clutch installation typically is an expensive, complicated and lengthy process. UniClutch’s sealed design eliminates the need for flywheel machining, while the Flex Fit technology and pre-alignment allows for hassle-free “bolt-on” installation in minutes. The patented modular technology adapts to different engines and transmissions, greatly reducing installation times and empowering technicians to quickly service a wider range of vehicles.
“For parts distributors, UniClutch’s patented Flex Fit technology will be transformative in inventory management, simplifying thousands of product variations to just a few,” Clutch Industries said. “This creates a solution for the complex ordering process for distributors, avoiding the challenges faced by an ever-changing supply chain. With UniClutch, parts distributors can provide consistent service to customers with a better return on investment.”
A unique QR code found on every UniClutch contains manufacturing and performance specifications for each unit.
At launch, UniClutch will retail exclusively at select NAPA Auto Parts stores across the United States and is available for purchase online via
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By Counterman
bproauto, the new aftermarket-parts brand of Stellantis, recently announced the launch of its newly expanded website, bproautoparts.com.
“Introduced in North America in summer 2023, bproauto offers a proven second-line brand of high-quality aftermarket parts that costs less than original-equipment (OE) offerings and are backed by a standard two-year/unlimited-mile warranty,” the automaker said in a news release.
The revised website offers a wide array of expanded functionality, including:
Full parts catalog Search functions, such as:bproauto part numbers Competitive interchange/cross-reference part numbers Specific vehicle fitment by model or VIN Full application and cross-reference guides Where to buy Dealer locator and direct link to Nexpart (aftermarket B2B parts ordering network for repair shops and professional parts buyers) for easy ordering Region selection tool for U.S., Canada and Mexico with filters for available parts Automatic alerts for error parts that won’t fit an indicated vehicle ACES-/PIES-compliant images for application-specific parts Access to registration for emailed newsletter “Our new bproautoparts.com is the perfect search and sales tool for dealers and wholesalers,” said Dustin Pedley, head of the North American aftermarket for Stellantis. “Our service to them goes beyond making aftermarket parts that pass original-equipment standards for fit, form, function and durability. It also includes helping them get the parts they need to their service bays when they need them. Our new website is a very important link in that supply chain.”
The following parts are currently available on
link hidden, please login to view: Air filters Batteries Brake pads Brake rotors Cabin air filters Fuel injectors Fuel pump modules Hub bearings Oil Oil filters Tire-pressure monitoring systems Struts Additional bproauto products coming soon include ABS sensors, A/C compressors, alternators, ball joints, battery cables, brake calipers, chemicals, headlamps, ignition coils, oxygen sensors, radiators, shock absorbers, spark plugs, starters, water pumps, wiper blades and more.
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