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FRAM Renews Sponsorship With SRX Racing For 2022 Season
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By Counterman
Raybestos has announced their sponsorship of Sally McNulty and Team Infamous (driver Derek Madison) for the 2023 race season. These teams race in the endurance and drift racing circuits.
“As a leading brake manufacturer, Raybestos is dedicated to innovation, precision and excellence,” the company said in a news release. “With over 60 years of experience in the racing world, Raybestos has a long heritage of excellence and recognition. Raybestos professional racing brake pads are engineered specifically for extreme performance conditions to get racers across the finish line.”
Check out and follow the Raybestos racers this season on their social media platforms.
Sally McNulty
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By Counterman
Another automotive adventure is about to unfold as Babcox Media presents “The Road to AAPEX Season 2, The Lincoln Highway.”
This year, the spotlight shines on the remarkable 2002 Lincoln Blackwood as it travels on a historic journey along the iconic Lincoln Highway.
The coast-to-coast Lincoln Highway was the first transcontinental highway in the United States, dedicated on Oct. 31, 1913. Coincidently, the AAPEX 2023 show kicks off on the Lincoln Highway’s 110th anniversary.
link hidden, please login to view begins in Akron, Ohio, at Babcox Media’s headquarters, where the Babcox team, in collaboration with 20 partnering sponsors, has been dedicated to preparing the Blackwood over the last eight months for this estimated 2,200-mile journey. The series provides a glimpse into the strategy, craftsmanship and passion that fueled the car’s revival – before hitting the road; winding through Indiana, Iowa, Nebraska and Utah; and finally arriving in Las Vegas to make its debut at the AAPEX opening reception.
Joe Keene, a seasoned automotive video producer at Babcox Media, will take the wheel and be at the helm of the road trip. With experience as an ASE-certified technician, service advisor and instructor, Keene is no stranger to the intricacies of the road and the art of automotive craftsmanship. As the host of
link hidden, please login to view now in its third season, Keene knows how to bring his expertise and enthusiasm to the road and is prepared to deliver both a smooth ride and a series that will excite automotive enthusiasts and industry professionals – as it showcases the longevity and spirit that fuels the auto care industry. “After a successful first season, we recognized demand for a second road trip to AAPEX,” said Dean Martin, vice president, Babcox Media. “We have strong relationships with show, the associations and several dedicated sponsors committed to the project. These partnerships allow us to showcase the power of the aftermarket in a fun and entertaining series. Our team of professionals at Babcox is excited about the work we’ve done in producing season two and is eager to share it with the market.”
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By Buy Auto Spare Part
Buy Auto Spare Parts Online Looking for top-quality spare parts at budget-friendly prices? Look no further! We offer a wide selection of well-conditioned spare parts from the best dealers, available for purchase online. With our professional service, you can trust that you're getting the best value for your money. New: A brand-new, unused, unopened, undamaged item in its original packaging Brand: Toyota Type: Parking Camera OE/OEM Part Number: 867B0-04020 Items Included: Camera Color: Black Manufacturer Part Number: 867B0-04020 Read link hidden, please login to view For More info
Contact:+1 (405) 283 2648
Email: [email protected]
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By Counterman
The Automotive Content Professionals Network (ACPN), a community of the Auto Care Association, announced the launch of its first-ever annual sponsorship program.
The annual sponsorship program will allow companies to show their support of the ACPN community and the educational advancement of content professionals across the industry, as well as provide year-round promotion of their companies to thousands of content professionals.
Sponsorship dollars are directly used to support ACPN’s mission to “Educate, Inspire and Connect” industry professionals who specialize in the management of product-related content. This includes but is not limited to ACPN programs such as:
ACPN Pipeline On-Demand Media Content Annual Knowledge Exchange Conference Content Excellence Awards ACP Designation ACPN Scholarship The annual sponsorship program offers five tiers of engagement: Bronze, Silver, Gold, Platinum and Gold. Sponsorship benefits within these tiers can range from logo recognition on theACPN webpage to recognition at the ACPN Chair’s Dinner and Entertainment Event Sponsor at the annual Auto Care Connect Week event.
The ACPN sponsorship program is available only to Auto Care Association member companies. For more information and to purchase, please visit
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By Counterman
The automotive specialty-equipment market posted 2% year-over-year growth in 2022, reaching $51.8 billion in sales, according the new 2023 SEMA Market Report.
The 2022 results lagged the industry’s typical annual growth rate of 4% to 5%. However, given an environment of rising interest rates and what might be described as a post-pandemic economic hangover, the slowdown wasn’t a surprise. Looking at the bigger picture, 2022 continued a decade of growth for the industry.
The specialty-equipment market showed positive results in 2022 with an overall market growth of 2% and reaching $51.8 billion in sales, according the new 2023 SEMA Market Report. This continues a decade of growth for the industry, even among recent economic turmoil created by the pandemic.
SEMA estimates that sales growth will remain fairly flat in 2023, before ramping back up toward the industry’s historical growth trend in 2024.
“Even as economic uncertainty looms, particularly around inflation, consumers are passionate about customizing and continue to buy from our industry,” SEMA Director of Market Research Gavin Knapp said. “This report provides new and relevant findings that businesses can use to better connect with their customers, find areas of opportunity and drive their business.”
Available for download on
link hidden, please login to view, the SEMA Market Report provides a comprehensive review of the automotive specialty equipment market in 2022 and includes new data on the U.S. market size, consumer profiling and industry trends that can help companies make more informed business decisions. Key findings from the report include:
Pickup accessorization remains the biggest segment for the industry, topping $15 billion in sales. The CUV accessory market continues to grow, reaching 14% of specialty-equipment sales in 2022. Younger people continue to be the most likely to accessorize and perform more upgrades; 50% percent of those modifying their vehicles are under the age of 40. 50% of accessorizors own a powersports or recreational vehicle, opening up cross-selling opportunities. Over 80% of companies expect their sales to stay the same or grow in 2023. The report is the focus of the upcoming SEMA Market Update webinar on June 21.
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