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PRT Heavy Duty Will Be Exhibiting At HDAW ‘22
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By Counterman
Akebono Brake announced a new line of Ultra-Premium Disc Brake Pads. This update includes new part numbers across the ProACT, EURO and Severe Duty product lines. Akebono brake pads now offer greater performance, durability and compatibility across more vehicles. The new numbers increase coverage for more than seven million vehicles.
Akebono Brake Pads Expand ProACT and EURO Coverage
link hidden, please login to view added four new ProACT part numbers: ACT1934, ACT2170, ACT2200, and ACT2391. These part numbers cover popular models from Mazda, Subaru, Nissan, Infiniti, and Mitsubishi. The EURO series also received major updates. New part numbers include EUR1426, EUR1426A, EUR1633, EUR1633A, EUR1838A, EUR2163, EUR2220, EUR2221, and EUR2235. These pads target premium vehicles from brands like Land Rover, Audi, BMW, and Mercedes-Benz.
New Severe Duty Brake Pad for Ford
The Severe Duty line now features a new part: SDF2423. Akebono designed it for Ford Transit and E-Transit models.
Focus on Quality and Performance
“This new part number launch reflects our relentless focus on delivering solutions to our customers,” said Kirby Pruitt, product development manager at
link hidden, please login to view. “Whether it’s for everyday drivers or commercial fleets, Akebono’s Ultra-Premium Disc Brake Pads deliver unmatched quality, safety and performance.” The post
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By Counterman
The Aftermarket Auto Parts Alliance, with support from the University of the Aftermarket Foundation, announced the establishment of the Pat Biermann Memorial Heavy Duty Scholarship. This new heavy-duty scholarship honors the life and contributions of Pat Biermann. The Alliance described Biermann was a visionary leader in the heavy-duty aftermarket, a trusted advisor to the Alliance and a beloved colleague. Biermann passed away Tuesday, April 22, 2025, at the age of 75.
Honoring a Heavy Duty Scholarship Leader and Mentor
The Alliance said Biermann devoted more than 40 years to the heavy-duty aftermarket, leaving an indelible legacy through his leadership, innovation and dedication. As a co-founder and long-serving president of HD America (HDA), he helped propel the organization to a position of industry leadership. After retiring, he continued to contribute his expertise as a heavy-duty advisor and consultant for the Alliance. The Alliance added that Biermann exemplified the true spirit of “Heavy Duty”—facing challenges head-on, fostering growth and mentoring the next generation.
Pat Biermann’s Career Spanned Decades of Impact
A graduate of Washington University, Biermann rooted his career in engineering. His work spanned leadership and strategic development and significantly impacted the commercial vehicle and heavy-duty industry. Biermann’s efforts strengthened the industry’s foundation and prepared it for future growth.
Scholarship Supports Future Heavy-Duty Professionals
In tribute to Biermann’s memory and his direct contributions to the Alliance, the scholarship offers a one-time award of $2,500. It supports a student actively pursuing a career within the vital heavy-duty industry. Eligible career paths include Diesel Technician, Truck Driver (CDL training), Fleet Manager, Heavy Duty Parts Specialist, or a similar heavy duty-related field.
Legacy Invests in Skilled Hands-On Careers
“Pat Biermann was not only an industry giant but also a trusted advisor and friend to the Alliance’s Commercial Vehicle and Heavy Duty program. His insights were invaluable, and his passion for this industry was infectious,” said Mario Gonzalez, CVHD program manager for the Aftermarket Auto Parts Alliance.
“Pat truly understood that the backbone of the heavy-duty world lies in the skilled technicians, drivers, parts specialists, and fleet managers who keep things moving.
By establishing this memorial scholarship—with the generous support of the University of the Aftermarket Foundation—we honor Pat’s legacy in a practical way: by investing directly in the dedicated individuals pursuing these essential, hands-on careers. It’s a tribute he would have deeply appreciated.”
The Alliance said it encourages students who are committed to building careers in these essential roles to apply for the scholarship.
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By Counterman
RBR Truck Parts, with three locations in Texas, recently joined
link hidden, please login to view. Founded in 2018, RBR Truck Parts LLC is a heavy-duty parts distributor serving the Dallas/Fort Worth metroplex. The company provides aftermarket parts for all truck makes and models. RBR caters to owner-operators, local fleets, service centers and municipal accounts. It offers high-quality products to keep their customers’ vehicles running efficiently. Strategic Location in a Major Trucking Hub
The Dallas/Fort Worth metroplex is home to 8.5 million people across more than 200 cities. It is a major hub for the trucking industry. RBR’s Hutchins, Texas, location sits near Interstate 45, just 250 miles north of Houston. Houston ranks among the nation’s largest ports. RBR also operates near a large rail/container yard and major warehouse operations. This allows the company to serve the region’s trucking needs effectively. Its heavy-duty network connection strengthens its position in this critical market.
Product Selection and Facilities Support Growth
RBR serves a diverse customer base throughout North Central Texas. The company stocks a wide selection of aftermarket truck parts. These include engine components, suspension parts, brake systems, wheels and tires, filters, fluids and accessories. The Hutchins location includes a 14,000-sq.-ft. showroom and warehouse. A 5,000-sq.-ft. facility in Duncanville and a 7,000–sq.-ft. branch in Fort Worth support operations. Owner Rony Santos and general manager Cesar Perez lead the RBR team.
Partnering with Power Heavy Duty for Continued Success
“RBR Truck Parts is a well-established business known for honesty, integrity, and their strong ties in the community,” said Jim Pennig, vice president of business development,
link hidden, please login to view Heavy Duty Family of Companies. “They are dedicated to growing their business with quality parts from Power Heavy Duty’s network of supplier partners, and we look forward to supporting them with great programs and true group value.”
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By Counterman
PRT announced the latest additions of new aftermarket products to its portfolio of complete strut assemblies and shock absorbers. PRT said the 18 products represent more than 10 million vehicles in new coverage.
The company added several significant models to its portfolio. These include the Toyota Yaris, Ford Escape and Volkswagen Touareg. PRT also introduced products for new applications like the 2023 Hyundai Kona. Pickup truck coverage includes the GMC Sierra and Honda Ridgeline.
Models Include Passenger Cars, SUVs and Trucks
The expanded coverage targets a wide range of popular vehicles. These include sedans, SUVs and pickup trucks.
link hidden, please login to view said the updates help meet ongoing demand in the market. New Aftermarket Products Now Available in the U.S.
“These continuous product launches aim to broaden our application range across the North American aftermarket,” said Bruno Bello, director of global marketing at PRT. “The new items are available in the U.S. and ready for shipment!”
In March, PRT announced the latest additions to its portfolio of complete strut assemblies and shock absorbers in the North American Aftermarket. The 27 new products represent more than seven million vehicles in new coverage.
The launches include models like the Chevrolet Malibu, Dodge Challenger and Suzuki SX4, in addition to brand new applications including the Chrysler Voyager and Pacifica 2023, as well as the Ford Transit 250 and 350 HD 2023, among others.
Contact PRT or Visit Online for Details
For more information, call 1-770-238-1611, visit
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By Counterman
PRT announced the latest additions to its portfolio of complete strut assemblies and shock absorbers in the North American Aftermarket. The 27 new products represent more than seven million vehicles in new coverage.
The launches include important models like the Chevrolet Malibu, Dodge Challenger and Suzuki SX4, in addition to brand new applications including the Chrysler Voyager and Pacifica 2023, as well as the Ford Transit 250 and 350 HD 2023, among others.
“At PRT, we are continually investing in research and development of new products, bringing innovative and premium-quality solutions from OE to our clients in the aftermarket,” said Bruno Bello, director of global marketing at PRT. “The new items are in stock in the U.S. and ready for shipment!”
For more information, call 1-770-238-1611, visit
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