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BCA Adds Hub Assemblies For Import, Domestic Applications
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By Counterman
Niterra North America Inc., formerly NGK Spark Plugs (U.S.A.) Inc., announced that the company is introducing 20 new part numbers for its O2-sensor line.
The new part numbers, sold under the company’s NTK brand, represent an increase in coverage for more than 4 million domestic, European and Asian vehicles in operation, according to Niterra North America.
“These 20 new part numbers fit a variety of late-model domestic and import vehicles and range from entry-level economy cars to luxury cars to cargo-vans to sport-utilities,” said Matthew Bickford, NTK product manager, aftermarket. “NTK is committed to application coverage leadership and providing service providers the latest OEM technology and we are excited to be able to extend our latest sensor technology into the aftermarket with these applications.”
For more information about Niterra and the NGK Spark Plug and NTK product brands, visit
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By Counterman
Delphi Technologies, a BorgWarner brand, announced that it released 87 parts across its product lines, the first of several parts announcements to come in 2023.
“We’re pleased to further expand our parts coverage for vehicles in any stage of their lifecycle,” said Jenna Boone, general manager of Delphi Technologies North America. “We have multiple product announcements planned throughout 2023 and beyond, so we’re excited to demonstrate the growth in our portfolio while remaining dedicated to our quality and reliability.”
Of the five new products to its fuel-delivery line, three are first-to-market fuel-pump module assemblies (FG2262, FG2669 and FG2667), according to the company. The new products cover approximately 2.43 million vehicles in operation (VIO) in the United States and Canada, covering both domestic and import brands such as the Chrysler Pacifica and Voyager, Nissan Rogue and Acura TLX.
Sparta has added 22 parts to its portfolio. The specialty line by Delphi Technologies for high-mileage and early-model vehicles now covers an additional 11.36 million VIO for the United States and Canada. The added products include fuel-tank sending units, fuel-pump module assemblies and fuel-pump strainers for brands such as Ford, Chevrolet, Dodge, Chrysler, Nissan, Jeep and Hummer.
“Our goal with Sparta is to fulfill a request we’ve been receiving for years: a fuel line specifically dedicated to earlier makes and higher mileages with the Delphi Technologies quality technicians have come to know,” said Malcolm Sissmore, vice president, sales and marketing of Delphi Technologies. “We have a lot of great things in store for this year, Sparta included.”
Delphi Technologies continues to launch steering and suspension parts across all makes and model years, adding 21 new parts to cover 17 million VIO in Canada and the United States. More than 10 types of parts were announced, some of which include tie-rod ends, ball joints, control arms, stabilizer-bar link kits and more.
Regarding the company’s engine-management portfolio, the product line announced a total of 39 new parts. Sixteen of the new parts are manifold absolute-pressure sensors, bolstering an additional 20 million VIO for the United States across brands such as Ford, Honda, Mazda, Nissan, Volkswagen, Dodge and BMW.
A sizeable addition for the engine-management line are 10 new ABS wheel-speed sensors for a total of 10 million VIO in the United States for brands such as Lexus, Ford, Chrysler and Toyota. Other parts announced include ignition coils, engine crankshaft/camshaft position sensors, an air-charge temperature sensor and a mass airflow sensor.
For more information about recently release Delphi Technologies parts, visit the “New” tab on
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By Counterman
NTN, the parent company of BCA Bearings, recently announced the launch of BCA’s 2023 “Summer Cruisin’” promotion.
During the promotion, BCA’s warehouse-distributor customers can earn BCA-branded, premium merchandise with orders of BCA wheel-hub assemblies, bearings and seals.
“We are excited to unveil the theme of our 2023 summer promotion” said Georgianne Dickey, director of marketing. “The Summer Cruisin’ theme is meant to evoke the feeling of hitting the road for a summer cruise in a classic car, hanging out with friends and family at a car show, or just cruising with your windows down in your freshly washed car. The promotional items were selected to complement the ‘Summer Cruisin’’ theme, so they are all items that an auto enthusiast would want to keep handy for the summer. We look forward another successful summer promotion with our BCA customers!”
BCA’s Summer Cruisin’ promotion enables customers to earn tiered packages of BCA branded merchandise with qualifying orders, which they can then use to conduct their own localized promotions. This allows the BCA-branded merchandise to reach every level of the distribution channel, from the counter people who recommend BCA products to the technicians who install them.
“The Summer Cruisin’ promotional items pay homage to summer car care activities that we all undertake to keep our prized vehicles fresh and clean,” NTN said in a news release. “Start off with a carwash bucket kit to sparkle up the exterior, shop towels to clean and polish inside and out, and a multi-function car duster to give the finish a final shine. Use the funnel to top off your fluids, throw on the stylish trucker cap, and now you’re ready to cruise. As your cruisin’ down the road, you can keep your trunk neatly organized with the tailgate carry-all, while keeping refreshments cold in the wheeled cooler. Once you arrive at your destination, you have a can coolie to keep your drink cold, a gameday director’s chair to relax in comfort, and a clamp-on umbrella to keep you cool in the shade. Now you’re Summer Cruisin’ with BCA!”
BCA’s 2023 Summer Cruisin’ promotion runs from April 1 through June 15, so keep an eye out for BCA merchandise coming to a summer cruise near you. For additional details about BCA’s 2023 Summer Cruisin’ promotion, contact a BCA sales representative or customer relations advocate.
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By Counterman
Carter has expanded its popular line of Rapid Fit water pumps and now is offering 33 part numbers covering 80.8 million vehicles in operation.
Carter Rapid Fit water pumps are engineered with pre-mounted components to deliver time-saving installation for the professional technician. Designed to be installed directly out of the box, Rapid Fit water pumps help save an average of 15 to 25 minutes in the bay, according to the company.
“Expanding the coverage of our Rapid Fit pumps gives our customers more options to help get the job done and save time.” said Ryan Gernheuser, repair group director, product management/aftermarket engineering at First Brands Group.
Also now available is the release of a new Carter online water-pump catalog. Gernheuser added that the new catalog “is another valuable resource for automotive technicians providing vehicle-specific information for engine cooling applications on the road today.”
For more information, visit
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By Counterman
Raybestos has added 64 new part numbers to its braking portfolio of friction, rotors and hydraulics that cover more than 19 million vehicles in operation (VIO).
New Element3 and R-Line brake pad and rotor coverage is now available for late-model domestic and foreign nameplate passenger cars, pickups and luxury vehicle models, including Acura, Buick, Cadillac, Chevrolet, Ford, Genesis, GMC, Honda, Hyundai, Jeep, Kia, Lincoln, Mercedes-Benz, Nissan, Ram, Tesla and Toyota.
In addition, Element3 late-model brake hose coverage has been added for Ford, Jeep and Ram, and new classic coverage is offered for 1966-1971 Jeep, 1968-1972 Ford and 1993 Land Rover.
Raybestos Specialty coverage has been expanded with Police brake pads and rotors for Cadillac, Chevrolet and GMC, Performance rotors for Ford and Tesla, and Truck rotors for Cadillac, Chevrolet, Ford, GMC, Jeep, Mack and Ram.
The complete family of Raybestos brake products include disc pads and shoes, drums and rotors, master cylinders, wheel cylinders, calipers, hoses and hardware. To learn more about new part numbers and their applications, customers should contact their First Brands Group representative.
“We are pleased to announce the addition of new friction, rotor and hydraulic coverage that further expands our family of quality Raybestos brake part components,” said Greg Vyletel, executive director, brake engineering and product management, First Brands Group. “Our brakes team is focused on the timely introduction of new part numbers to meet the needs of our customers and deliver top-quality brake parts that they can rely on to get the job done right, the first time.”
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