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By Counterman
The National Institute for Automotive Service Excellence (ASE) has designated June 2025 as Automotive Service Professionals Month (ASPM). ASE encourages industry members to use Automotive Service Professionals Month as a chance to appreciate and recognize service professionals.
ASE invites organizations to host recognition events, special programs and other celebrations to honor these essential workers.
An Opportunity to Honor Hardworking Technicians
Service professionals play a key role in keeping vehicles safe, dependable and efficient on the road.
ASPM offers a dedicated time to celebrate their hard work and commitment to quality service.
Companies and organizations across the automotive industry are encouraged to participate in this national appreciation effort. You can organize celebrations, appreciation initiatives or employee recognition programs during June.
Commemorative Logo and Digital Materials for Automotive Service Professionals Month
In recognition of ASPM, ASE has created a commemorative logo for use by companies, organizations, and individuals. This logo helps show appreciation for vehicle service professionals in a visible and meaningful way.
Additional
link hidden, please login to view digital materials are also available to support celebrations and promotional efforts.
These resources are free to download at link hidden, please login to view. Established in 1972 as a non-profit organization, the National Institute for Automotive Service Excellence (ASE) upholds and promotes high standards of service and repair through the assessment, certification and credentialing of current and future industry professionals, and the prestigious ASE Blue Seal logo identifies professionals who possess the essential knowledge and skills to perform with excellence. Today, there are approximately 220,000 ASE Certified professionals at work in dealerships, independent shops, collision repair shops, auto parts stores, fleets, schools and colleges throughout the country. For more information about ASE, visit
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By Counterman
Each year, Auto-Wares Group of Companies selects one top technician from its Certified Service Center Network. This individual represents the group at the Aftermarket Auto Parts Alliance’s Technician of the Year competition. Casey O’Sullivan, shop foreman at Interstate Auto Care, received this year’s title as Auto-Wares Group of Companies’ technician of the year.
Honoring Experience and Team Dedication
“Having had Casey on our team for over 25 years, I speak for the rest of my team in congratulating Casey and the other tech of the year nominees for this well-deserved nomination,” said Bill Nalu, owner of Interstate Auto Care. “Like every year, the field of competition promises to be challenging, but the fun and camaraderie that they will share during this event will be something they will never forget.”
Prize Package and National Alliance Technician of the Year Competition
O’Sullivan was honored with a prize package including a gift card, a Blackstone grill and a custom winner plaque. Casey will represent Auto-Wares Group of Companies at the National Alliance Technician of the Year competition, July 7-10, 2025, in Detroit, Michigan – The Motor City. During the competition, the finalists from the Aftermarket Auto Parts Alliance will take a written test to determine who will take home the title of Auto Value & Bumper to Bumper Technician of the Year.
Dedication to Learning Sets O’Sullivan Apart
O’Sullivan earned the
link hidden, please login to viewtitle by excelling among many strong applicants. Auto-Wares praised his training log, which reflects a deep commitment to growth. Casey is an ASE Master Technician. He began working in the field at just 18 years old and now leads through experience and dedication. He also attends industry events such as Tech Expo to stay current with new developments. Leadership Recognizes Commitment and Skill
“I couldn’t be happier for Casey. His dedication to his craft is on another level. I’ve known Casey for about 18 years, and one thing that he has never stopped doing is learning,” said Michael Hellenberg, sales manager for Auto-Wares. “I am very proud of Casey for his accomplishments in the business and look forward to him representing Auto-Wares in the Auto Value and Bumper to Bumper Technician of the Year program.”
Program Recognizes Top Technicians Nationwide
The purpose of the Auto Value and Bumper to Bumper Technician of the Year is to honor and award the professional technicians in the automotive aftermarket service and repair industry. The program recognizes the top professional automotive technicians across North America. Nominees were evaluated on technical skill, diagnostic expertise and training record.
“Casey represents the best of the aftermarket — skill, professionalism, and pride in the work,” said Brian Burkett, director of sales at Auto-Wares. “We are proud to recognize him as our Technician of the Year.”
For more information about the program, visit
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By Counterman
Niterra North America will celebrate the 30th anniversary of its Sissonville, West Virginia, campus on May 9, 2025. The celebration also marks the grand opening of the Niterra Distribution Center, a major expansion to the site. The company said the milestone represents three decades of growth, innovation, and support for the West Virginia community.
link hidden, please login to viewsaid the new facility adds 75,000 square feet to the Sissonville campus and creates approximately 30 new jobs. Sustainability and Efficiency Define Niterra Distribution Center
According to the company, the Niterra Distribution Center features cutting-edge technology and eco-conscious design. Automated storage and retrieval systems improve inventory accuracy and operational efficiency. Energy-efficient lighting and HVAC systems help reduce environmental impact and cut operational costs. Enhanced security systems safeguard products and personnel at every stage of the distribution process. Expandable capacity allows the company to scale as customer demand increases,
link hidden, please login to view said. Commitment to Community and Long-Term Growth
“We are incredibly proud to reach this 30-year milestone,” said Michael Schwab, president and CEO of Niterra North America, Inc. “Our success is a testament to the hard work and dedication of our employees, the loyalty of our customers, and the support of the Sissonville community. The opening of our new distribution center is a significant step forward in our journey, expanding operational capacity and improving logistics efficiency. We look forward to many more years of success.”
The grand opening event will be at the Sissonville campus on May 9, starting at 11 a.m. It will include a ribbon-cutting ceremony, followed by a tour of the new facility.
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