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By Counterman
link hidden, please login to view and link hidden, please login to view are gearing up for another season of excitement with the launch of the 2026 Perfect Stop® Powersports Summer Sweepstakes, kicking off this June and running through the end of July. This exclusive MyPlace4Parts promotion gives professional technicians opportunities to win big all summer long with every qualifying Perfect Stop® purchase. Throughout the promotion period, technicians will earn automatic entries with every qualifying purchase of Perfect Stop® products placed through MyPlace4Parts, including brake pads, rotors, calipers, sensors, shoes, brake cleaner, and brake fluid. Participants will have the chance to be one of six Grand Prize winners, each of whom will get to select a powersports vehicle of their choice. In addition, a total of $25,000 in gift cards will be awarded to 150 lucky winners, keeping the momentum going all summer long.
“Perfect Stop® is more than just individual components—it’s a complete brake job lineup built to deliver confidence from start to finish,” said Justin Hebert, vice president of category management for the
link hidden, please login to view “From pads and rotors to calipers, fluids, and even sensors, it’s a full-system solution that allows shops to perform complete, reliable, OEM-quality brake service every time. When technicians choose Perfect Stop®, they’re picking perfect—every time.” Built for reliability, coverage, and performance, the Perfect Stop® product line supports light, medium, and heavy-duty applications, giving professional technicians a trusted solution for comprehensive brake jobs across a wide range of vehicles. Like previous years, this promotion will run exclusively on MyPlace4Parts, the industry’s most robust B2B eCommerce solution designed specifically for professional service and repair shops.
“Combining the strength of the Perfect Stop® brand with the speed and simplicity of MyPlace4Parts makes this promotion especially impactful for professional shops,” added Hebert. “It’s about delivering a complete brake solution backed by a seamless ordering experience that helps technicians save time, stay focused on the job, and continue to service their customers with confidence.”
Professional technicians, don’t miss your chance to win big while stocking up on a complete brake solution built for performance and reliability. Get your entries in by the end of July and make this summer a Perfect Stop® summer.
For full promotion details and official rules, visit
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By Counterman
The University of the Aftermarket Foundation (UAF) is celebrating 40 years of funding scholarships, grants and ongoing educational programs to help develop a strong, knowledgeable industry work force.
To commemorate the special occasion, UAF is conducting a 40th Ruby Anniversary fundraising campaign that will run throughout the year, culminating with a celebration on Oct. 31 in Las Vegas. Roger McCollum, MAAP, UAF chairman and Rick Schwartz, UAF marketing committee chair announced the campaign at last week’s MEMA Vision Conference and encouraged support from industry members.
“Over the past 40 years, the University of the Aftermarket Foundation has made an indelible mark on our industry by annually funding hundreds of scholarships for deserving young people who have gone on to successful careers in the aftermarket,” said Schwartz. “We thank everyone who has championed the UAF mission since 1986 and ask all industry members to support the Ruby Anniversary Campaign so that UAF and its work can continue for the next 40 years and beyond.”
To support the
link hidden, please login to view 40th Ruby Anniversary campaign and attend the special reception held on Oct. 31, 2026 at The Venetian Las Vegas, visit link hidden, please login to view. “Reaching this major milestone would not have been possible without all those who volunteer their time and resources to ensure a bright future for the aftermarket,” said McCollum. “By supporting the Ruby Anniversary Campaign today, you can make a lasting impact by helping young people who aspire to enter our industry or continue their professional development.”
Contributions to the UAF 40th Ruby Anniversary
link hidden, please login to view are tax-deductible to the extent provided by law and count toward UAF lifetime status. UAF is a 501(c)(3) not-for-profit organization. To learn more, apply for a scholarship or grant, or make a donation, visit link hidden, please login to view. The post
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By Counterman
link hidden, please login to view announces its 80th anniversary, marking what it said has been eight decades of “innovation, quality and trusted performance” in the automotive industry. Founded in 1946 as a company specializing in carburetion components, Walker Products began with a commitment to precision manufacturing and dependable service. As the automotive industry evolved, so did Walker – expanding into ignition, engine management and emission control solutions to meet the growing demands of modern vehicles.
Product Solutions and Markets Served
Today, Walker Products provides Genuine OE and OE-engineered solutions, serving Tier 1 partners, professional technicians, fleets and DIYers worldwide. The company said its dedication to engineering and manufacturing quality has earned it a reputation with professionals and drivers.
“Reaching 80 years is an incredible milestone for our company,” said Grant Kitching, president and CEO. “Our longevity is a true testament to the dedication of our 400 employees, the loyalty of our customers, our partnerships with our vendors and our unwavering commitment to innovation and quality. We are proud of our family-owned heritage and excited for what the future holds.”
Throughout its history, Walker Products has remained focused on advancing automotive technology while maintaining the core values that defined its founding: quality, coverage and support.
As the industry continues to move toward increasingly advanced powertrain, emission and engine management systems, Walker Products said it remains committed to developing solutions that support performance, reliability and environmental responsibility.
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By Counterman
Bosch has launched a new multimedia advertising campaign to promote 100 years of wiper blade innovations. The campaign is part of its Century of Impressive Innovation initiative. It will run on ESPN, Disney+, Hulu, Amazon Prime, HBO Max and Netflix. Audio placements will appear on Spotify and YouTube.
Wiper blades campaign runs across major media platforms
The 30-second advertisement is set in a
link hidden, please login to view testing facility. It features three robots interacting with a test vehicle. The spot concludes with the robots taking the vehicle onto public roads. A security officer observes the activity. Campaign message focuses on visibility and replacement needs
“Wiper blades aren’t just another car part. When drivers use Bosch Wiper Blades, they are armed with the knowledge, power and innovation developed for 100 years,” said Scott Sullivan, Bosch senior marketing communications specialist, team lead. “Bosch wipers are designed to help drivers get to their destination safely and this campaign ensures that our wipers get into the hands of consumers who need them.”
Wiper blade lines sold through national retailers
link hidden, please login to view offers multiple product lines through major retailers. PrimeACTIVE and ENVISION blades are available at AutoZone. FOCUS wiper blades are sold at Advance Auto Parts and O’Reilly Auto Parts. ICON wiper blades are available at all three retailers. Inspection intervals vary by climate and driving conditions
Bosch recommends inspecting or replacing wiper blades every six months to one year. Drivers should replace blades sooner if visibility declines. Vehicles operated in harsher climates may require more frequent replacement.
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By Counterman
link hidden, please login to view added ignition coils to its Engine Efficiency lineup, introducing a system-critical component tied to engine performance and emissions control. The launch follows a collaboration with
link hidden, please login to view, a manufacturer of aftermarket and OE components with 19 facilities across 11 countries. The partnership supports sourcing, engineering and manufacturing scale for the global independent aftermarket. Market Impact and Demand Outlook
Despite the continued growth of electrification, internal combustion engine vehicles are expected to dominate the European car parc for decades. With an average vehicle age of more than 13 years and ICE vehicles projected to represent the majority of the fleet in 2035, ignition coils remain a high-replacement component with sustained demand.
The Nissens ignition coil range targets long-term aftermarket needs for current and upcoming vehicle models and will be expanded on a rolling basis, the company said.
Manufacturing and Quality Standards
Production is carried out in-house and in European-based facilities certified to ISO and IATF 16949 standards. Processes include materials validation, performance testing and lifespan verification to support reliable ignition performance in harsh operating conditions.
Select coil models include targeted engineering changes to address known OE and aftermarket failure modes, with the goal of longer service life and stable combustion.
Range and Coverage
More than 230 item numbers More than 1,000 OE references More than 65% European car parc coverage All major coil types are included: standard, pencil, coil-on-plug (COP), rail and block.
Distribution Strategy and Aftermarket Support
The line is positioned for distributors seeking broad vehicle coverage, complete product data and consistent availability. For service facilities, the design focuses on installation reliability to support first-time repairs and stable workshop throughput.
“Nissens Ignition Coil fully supports the aftermarket’s needs. It is a product designed, manufactured, and tested to secure excellent engine ignition performance. The design solutions we developed for specific models make our coil unique and bring it beyond the known market standards for the component’s performance and longevity. With this launch, we again prove Nissens’ dedication to supporting the aftermarket with solutions that combine technical excellence, market relevance, and customer value,”
said Laerke Louise Vexborg, product category manager, Nissens Automotive.
Product Development and Technical Features
Ignition performance across critical parameters — including higher spark energy, extended discharge duration and proper impedance — to support long service life, stable ignition and combustion efficiency. Design measures to reduce stress on internal components. Moisture-repellent features to limit failures from moisture ingress. Premium-grade materials in key components for durability and performance.
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