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Service Providers Can Earn All Year Long With KYB Excel-Gold
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By Counterman
The Auto-Wares Group of Companies announced its Certified Service Center network has reached 1,000 locations.
link hidden, please login to view credited shop owners, technicians and their teams who participate in the Certified Service Centers program. Certified Network Expands Across the Globe
Certified Service Centers operate under the Auto Value, Bumper to Bumper or Confidence Plus brands.
Independent owners run these locations across the U.S., Canada, Mexico, Honduras, El Salvador, Colombia, Europe and China.
link hidden, please login to view described the 1,000-location milestone as a proud moment. As vehicle technology advances, the company said it continues investing in innovation, education and support. Benefits for Certified Service Center Members
Auto-Wares detailed the benefits for a shop that joins the Certified Service Center Program.
Access to MyPlace4Parts, which Auto-Wares said is the industry’s most efficient e-commerce platform for ordering parts and supplies. An inventory of top-quality parts, tools and accessories. Marketing, communication, financial and tech support to help shops grow their business. A chance to compete in the national Technician of the Year program, recognizing the very best in the field. Quarterly rebates based on parts purchases, putting money back into their business.
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By Counterman
MEMA, The Vehicle Suppliers Association (MEMA) announced the retirement of its esteemed president and CEO, Bill Long, to be effective January 3, 2026. Under Bill Long’s visionary leadership, MEMA has seen significant growth and transformative changes that have solidified its position as a leading association in the industry.
“Throughout his tenure, Bill Long has been instrumental in fostering innovation, advocating for industry interests and strengthening
link hidden, please login to view role in shaping the future of motor and equipment manufacturing through some of the most challenging and transformative times in automotive history. His leadership, dedication and expertise have earned him widespread respect and admiration from colleagues and industry partners alike during his more than 40-year career,” said MEMA Chairman Kurk Wilks, president and CEO of MANN+HUMMEL.
In conjunction with Bill Long’s retirement, the link hidden, please login to view Board of Directors is pleased to announce the appointment of Paul McCarthy as the new president and CEO, effective January 3, 2026. Paul McCarthy brings a wealth of industry experience and a deep commitment to advancing MEMA’s mission. With his remarkable leadership skills and extensive industry knowledge, the MEMA Board is confident that in Paul McCarthy, they have selected the right leader to drive the association forward and take it to another level, building upon the strong foundation laid by Bill Long.
Paul McCarthy has been an integral part of MEMA’s leadership team, contributing significantly to its success as MEMA’s senior vice president of strategy and president of MEMA Aftermarket Suppliers. In his almost three decades in our industry, he has extensive experience in all of MEMA’s member segments: original equipment, commercial vehicles and the aftermarket. His vision for MEMA will enhance our value of member-centricity and our objectives of a powerful supplier voice, strong industry advocacy, innovation and excellence.
“I am deeply honored to have served as MEMA’s president and CEO and am proud of what we have achieved together,” said Bill Long. “I have full confidence in Paul McCarthy’s ability to lead MEMA into a bright and successful future.”
Paul McCarthy added, “I am excited to take on this new role, champion the supplier industry I am so passionate about and lead the talented team at MEMA. Together, we will serve our members and drive a growing, profitable, innovative and influential vehicle supplier community. We seek to be an association that is vital to our members’ success, protects suppliers and helps our members see the road ahead in a time of change.”
As MEMA embarks on this new chapter, the MEMA board extends its heartfelt gratitude to Bill Long for his exceptional service and contributions to the vehicle supplier community during his 13-year tenure at MEMA and his six years as president and CEO, and we look forward to the dynamic strategic vision of Paul McCarthy to lead us forward. The post
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By Counterman
The National Institute for Automotive Service Excellence (ASE) has designated June 2025 as Automotive Service Professionals Month (ASPM). ASE encourages industry members to use Automotive Service Professionals Month as a chance to appreciate and recognize service professionals.
ASE invites organizations to host recognition events, special programs and other celebrations to honor these essential workers.
An Opportunity to Honor Hardworking Technicians
Service professionals play a key role in keeping vehicles safe, dependable and efficient on the road.
ASPM offers a dedicated time to celebrate their hard work and commitment to quality service.
Companies and organizations across the automotive industry are encouraged to participate in this national appreciation effort. You can organize celebrations, appreciation initiatives or employee recognition programs during June.
Commemorative Logo and Digital Materials for Automotive Service Professionals Month
In recognition of ASPM, ASE has created a commemorative logo for use by companies, organizations, and individuals. This logo helps show appreciation for vehicle service professionals in a visible and meaningful way.
Additional
link hidden, please login to view digital materials are also available to support celebrations and promotional efforts.
These resources are free to download at link hidden, please login to view. Established in 1972 as a non-profit organization, the National Institute for Automotive Service Excellence (ASE) upholds and promotes high standards of service and repair through the assessment, certification and credentialing of current and future industry professionals, and the prestigious ASE Blue Seal logo identifies professionals who possess the essential knowledge and skills to perform with excellence. Today, there are approximately 220,000 ASE Certified professionals at work in dealerships, independent shops, collision repair shops, auto parts stores, fleets, schools and colleges throughout the country. For more information about ASE, visit
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