APA Promotes Lee Rodgers to Vice President
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By Counterman
Automotive Parts Associates (APA) is pleased to announce that Midwest Parts Hub, a division of Kelley Automotive Group based in Fort Wayne, Indiana, has joined the group as a shareholder.
Founded in 1952 by Jim Kelley, Kelley Automotive Group is a family-owned dealership group representing multiple vehicle brands and serving customers throughout northeastern Indiana and beyond. Midwest Parts Hub opened in 2025 and services customers throughout the surrounding region through its extensive inventory of genuine General Motors OEM, ACDelco and aftermarket parts, along with daily delivery routes and advanced technology systems. The company emphasizes inventory availability, experienced staff, technology integration and reliable service as key drivers of its continued success.
“In today’s market, if you want to stay competitive, you need to be part of a program group,” said Mike Smith, parts director for Kelley Automotive Group. “Operating completely on your own is no longer effective. After evaluating our options, we knew
link hidden, please login to view was the right choice.” “We are excited to welcome Midwest Parts Hub to APA,” said Steve Tucker, president of APA/TruStar. “Their long-standing commitment to service, innovation, and operational excellence makes them a tremendous addition to our shareholder family.”
For more information about Kelley Automotive Group, visit
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By Counterman
The Aftermarket Auto Parts Alliance, Inc. announced Christen Vasquez has been promoted to Events and Hospitality Manager, effective May 2026. In her expanded role, Vasquez will lead the planning and execution of Alliance events and hospitality initiatives, enhancing shareholder engagement and customer experiences while supporting industry partnerships.
“Christen has made an immediate impact on our organization through her professionalism, creativity and ability to execute exceptional events,” said John C. Washbish, president and CEO of the Alliance. “She has demonstrated outstanding leadership and brought a level of experience and strategic thinking that elevates every event and interaction. We are excited to see her continue to grow in this new role.”
Vasquez joined the Alliance in May, 2025 as events and marketing specialist, bringing more than 20 years of experience in event planning, hospitality, marketing strategy and brand development. Throughout her career, she has successfully planned and executed high-impact corporate events, conferences, trade shows, experiential activations and customer engagement programs ranging from intimate executive gatherings to large-scale events hosting thousands of attendees.
Since joining the Alliance, Vasquez has played a key role in managing event strategy and execution, including logistics, hospitality experiences, vendor partnerships, and branded marketing initiatives. She will collaborate in hosting Alliance meetings and shareholder events, customer experiences and other large-scale meetings like the upcoming Automotive Parts Services Group National Conference.
“I’m incredibly grateful for the opportunity to continue growing with the Alliance,” said Vasquez. “Over the past year, I’ve had the privilege of working alongside an amazing team and supporting events that deliver tremendous value to our members and partners. I look forward to continuing to create meaningful experiences and building on the momentum we’ve established.”
Vasquez will continue working closely with Alliance leadership, members, and industry partners to support the organization’s event and hospitality initiatives.
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By Counterman
Automotive Parts Associates (APA) announced that Cereal City Auto Parts of Battle Creek, Michigan, has joined the organization as its newest shareholder.
Owned by Frank Marz and his business partner, Matt Green, Cereal City Auto Parts brings more than two decades of industry experience and a strong commitment to growth, service, and strategic inventory expansion to APA/TruStar. Marz began his career in the automotive aftermarket 24 years ago working in tires at Pep Boys and later joined Cereal City Auto Parts in 2010 as general manager before purchasing the business in 2023. Today, he owns the company and its three locations in partnership with Green and continues to guide its development and expansion.
Joining APA will allow Cereal City Auto Parts to further diversify product offerings, strengthen supplier relationships, and improve inventory availability. Marz said he was particularly interested in the opportunity
link hidden, please login to view provides to expand line acquisition and accelerate access to inventory, as well as the value of the organization’s data analytics resources to support informed business decisions and long-term growth planning. “APA offers the flexibility and insight we were looking for as we continue building the business,” said Marz. “The ability to add lines more efficiently and take advantage of the data analysis tools available through the group made becoming a shareholder a natural next step for us.”
“We’re excited to welcome Cereal City Auto Parts to the
link hidden, please login to view family,” said Steve Tucker, President. “Their commitment to growth and their community will make them strong addition to our shareholder base. We look forward to working with them and helping them buy better!” The post
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By Counterman
The curtain has closed on
link hidden, please login to view’ 2026 Annual General Meeting, which was held March 20-23 at the Renaissance Nashville Hotel in Nashville. The successful event brought together nearly 300 APA shareholders, TruStar members, and supplier partners for several days of collaboration, strategic discussion, relationship building and recognition. The meeting opened with a lively welcome reception that gave attendees the opportunity to reconnect with industry colleagues and set the tone for a productive weekend, APA said. Date Night followed, providing suppliers with the opportunity to host shareholders and members for dinner and continue conversations in a more relaxed setting, helping strengthen relationships across the APA community.
Throughout the weekend, attendees also participated in scheduled one-on-one sessions featuring fast-paced, 20-minute meetings between shareholders, members, and supplier partners. This structured format encouraged productive discussions and allowed participants to connect with multiple partners while making the most of their time together.
In addition to these networking opportunities, attendees heard valuable updates on the state of the automotive aftermarket from Bill Hanvey, president and CEO of the Auto Care Association and Simeon Gutman, managing director of Morgan Stanley. Jason Popillion of Cyphernova also delivered a presentation exploring the expanding role of artificial intelligence and its growing influence across the automotive aftermarket.
APA President Steve Tucker welcomes the almost 300 attendees to the group’s annual conference and awards program. Bill Hanvey, Auto Care Association president and CEO, was a featured speaker at the APA event. The meeting concluded with the annual awards dinner, recognizing outstanding performance and long-standing commitment across the organization. The award winners are as follows:
Supplier Awards:
APA Supplier Champion Award – Gina Williams of Bosch
APA Supplier of the Year Award – FCS
Distinguished OE Partner Award – Denso
Outstanding Marketing Partner Award – DRiV
Cornerstone Award – Mevotech
Technology Award – Autologue
Content & Catalog Excellence Award – DRiV
Shareholder Awards:
Ambassador Award – Brown & Sons
Milestone Award – 50 Years – JR Auto Parts
Milestone Awards – 40 Years – H&H Wholesale Parts, Metric Auto Parts
Milestone Award – 30 Years – POJA Warehouse
New Member Recognition – Lang’s Auto Parts, Atlantic British, Prime Auto Parts, DEPSI Auto
“Bringing nearly 300 attendees together in Nashville created a tremendous environment for collaboration, meaningful conversations, and celebrating the strength of APA and TruStar,” said Steve Tucker, president of
link hidden, please login to view. “Meetings like this don’t happen without a great deal of planning behind the scenes, and I want to thank our APA staff, especially Jan Larson, our director of marketing, for delivering such a successful and engaging event for our shareholders, members, and supplier partners.” APA extends its sincere thanks to all attendees, presenters, and sponsors who contributed to making the 2026 AGM a resounding success. The organization looks forward to building on the momentum from this event as it continues to support its network throughout the year.
APA/TruStar’s 2027 Annual General Meeting is scheduled for March 12-16, in Charlotte, NC.
Supplier Partner Awards
Evening Reception – Entertainment
One-On-One Sessions
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By Counterman
link hidden, please login to view welcomed DEPSI Auto, doing business as Budget Auto Parts, as a new member of TruStar. Purchased in December 2023, DEPSI Auto is a family-owned and operated business serving the Chicago area with two locations dedicated to providing quality automotive parts to local customers. Although new to the automotive aftermarket, owner Guru Dua is eager to jump in and begin building relationships throughout the industry, APA said.
“I’m looking forward to seeing what the aftermarket is all about and fostering connections with other shareholders and members while strengthening relationships with suppliers,” said Dua. “APA/TruStar was recommended to us, and I knew it was the right choice when they responded quickly and took the time to answer all my questions.”
“We’re pleased to welcome DEPSI to the TruStar network,” said Steve Tucker, president of
link hidden, please login to view. “It’s always exciting to see new entrepreneurs enter the aftermarket, and we look forward to supporting their growth through TruStar’s collaborative network and enhanced buying power.” The addition of DEPSI Auto further strengthens TruStar’s growing network of independent distributors across the country. By joining TruStar, DEPSI gains access to exclusive supplier programs, marketing resources, and group support designed to help independent distributors compete and grow in today’s automotive aftermarket.
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