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By Counterman
SmartParts has announced the launch of DR!VE+ in North America at the 2025 NEXUS Business Forum in Abu Dhabi. This marks a major step in its global expansion. The launch follows strong growth in 2024 for the exclusive global aftermarket brand for NEXUS members worldwide. The first phase of the North American aftermaket expansion will introduce a 13,700-part Chassis range, with additional product lines to follow. DR!VE+ will serve as the unified brand for NEXUS North America members. SmartParts also introduces a new DR!VE+ battery range, reinforcing its commitment to a comprehensive aftermarket offering.
NEXUS Accelerates North American Aftermarket Expansion
To capitalize on growing market opportunities, NEXUS said it decided 18 months ago to speed up the deployment of the DR!VE+ brand. The aging car parc and transformation of the aftermarket are driving demand. The first phase of the North American aftermarket expansion will focus on the Chassis range, offering 13,700 part numbers. A roadmap will introduce multiple additional product lines over the next 18 months.
“This joint initiative marks a key milestone in the history of NEXUS North America,” said Robert Roos, president of APSG and NEXUS North America.
2024 Growth and 2025 Plans for SmartParts
SmartParts welcomed over 20 new
link hidden, please login to viewmembers and increased revenue by 50% in 2024. This success expands its reach to more than 80 members and customers in 50 countries, the company said. SmartParts aims to further increase its turnover in 2025. The company added it will fast-track expansion into North America, India and Asia. New DR!VE+ Battery Range to Meet Market Demand
SmartParts is unveiling its all-new DR!VE+ battery range at the NEXUS Business Forum. The lineup targets both light vehicles and heavy-duty applications. It is segmented into four categories—DR!VE+ Platinum (AGM), DR!VE+ Performance (EFB), DR!VE+ Essential (SLI), and DR!VE+ Access (Commercial Vehicles only). This range includes 61 part numbers, covering 99% of market demand and catering to older vehicles, hybrid models and commercial applications.
Future Growth and Global Expansion
The
link hidden, please login to view portfolio expanded by more than 1,100 part numbers in 2024. This brings the total to over 11,000 part numbers. SmartParts will continue expanding the range in 2025. The company remains committed to strengthening its position as the global aftermarket brand exclusive to link hidden, please login to viewmembers. “2024 has been an exceptional year for SmartParts,” said Pascal Popis, CEO of SmartParts. “With sales more than doubling compared to last year, this growth reflects the strong commitment of NEXUS members, the power of the DR!VE+ brand and the dedication of our team.”
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By Counterman
Valvoline announced the launch of its new passenger car motor oil formulas for both the U.S. and Canada. The company said these formulas surpass the updated International Lubricant Standardization and Approval Committee (ILSAC) GF-7 standards, which formally went into effect on March 31.
Valvoline added that its current ILSAC GF-6 certified synthetic
link hidden, please login to view motor oils already meet all requirements of the new ILSAC GF-7 specification. The company said its engine lab in Ashland, Ky. allows Valvoline to perform critical engine sequence tests that help define industrywide performance requirements every five to seven years. “These days, everything seems to move just a little bit faster, and our engines have to work even harder to keep up with the pace of our busy lives,” said Dr. Michael Warholic, senior global technology director at Valvoline Global Operations. “By helping car owners maintain their vehicles’ performance and longevity, Valvoline’s dedication to the development of the ILSAC GF-7 standards is protecting engines not just for today, but for the needs of tomorrow as well, delivering improved performance levels in almost every area.”
link hidden, please login to view said its ILSAC GF-7 full synthetic technology was tested in a single engine for over 500,000 miles across three years without the need to replace any critical component, while significantly reducing sludge and deposits compared to an ILSAC GF-6 quality oil. The ILSAC GF-7 specification continues the A and B designations started with the ILSAC GF-6 upgrade in 2020. The ILSAC GF-7A designation applies to all SAE 0W-20 viscosity grades and heavier. ILSAC GF-7A is backward compatible with all previous GF-6A, GF-5 and older ILSAC specifications. The ILSAC GF-7B designation applies to SAE 0W-16 viscosity grade oils and is backward compatible to ILSAC GF-6B only.
As ILSAC GF-6 designated motor oils are phased out of distribution channels after the March 31, 2025, GF-7 launch, Valvoline said its new motor oils meeting the ILSAC GF-7A standard will include the “Starburst” API mark on all bottles, while ILSAC GF-7B-compliant oils will have the API “Shield.” Oils meeting API SP will feature an updated API “Donut” with SP designation.
“Advances in engine oil performance wouldn’t be possible without the dedication, expertise and leadership of our Valvoline engineers and scientists, who work tirelessly to help define and shape the industry standards, continually raising the bar to benefit us all,” said Warholic.
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By Counterman
PRT announced the latest additions to its portfolio of complete strut assemblies and shock absorbers in the North American Aftermarket. The 27 new products represent more than seven million vehicles in new coverage.
The launches include important models like the Chevrolet Malibu, Dodge Challenger and Suzuki SX4, in addition to brand new applications including the Chrysler Voyager and Pacifica 2023, as well as the Ford Transit 250 and 350 HD 2023, among others.
“At PRT, we are continually investing in research and development of new products, bringing innovative and premium-quality solutions from OE to our clients in the aftermarket,” said Bruno Bello, director of global marketing at PRT. “The new items are in stock in the U.S. and ready for shipment!”
For more information, call 1-770-238-1611, visit
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By Counterman
Hunter Engineering has introduced a website that breaks down sophisticated ADAS procedures and terminology into easy-to-understand topics, as a means to help simplify the ever-complicating conversations around ADAS.
Available for free to access and use, Hunter’s interactive ADAS Learning Tool works on touchscreen tablets or desktop computers. Designed to assist counter workers or allow customers to explore on their own, the tool succinctly answers many of the why, when and how questions both shops and consumers have regarding ADAS calibrations,
link hidden, please login to view explained. “ADAS has received plenty of attention the past several years, but comparatively little of it deals with talking to actual vehicle owners,” said Tommy Maitz, Hunter director of marketing. “This learning tool will help shops have more informative and effective conversations with their customers about which systems are included on their cars, and the need for calibrations.”
The tool begins by separating ADAS procedures into four main categories – camera, radar, ultrasound, internal – and provides brief overviews and images for each type to aid with in-person discussions. From there, a user can examine the color-coded vehicle image to learn about the specific functions and locations of ADAS components, and when calibrations would be recommended or required.
Also included on the page are extensive lists of the names OEMs use for the ADAS systems across their models, color-coded to locations on the image. Although the names vary widely across the dozens of OEMs, the functions usually fall into one of the four main categories, Hunter said.
“While shops generally know much more about ADAS than their customers at this point, there’s still some confusion and uncertainty when they talk to them,” Maitz said. “This tool is a quick and easy way for everyone to understand the concepts and get on the same ADAS page.”
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By Counterman
PRT announced the launch of 42 complete strut assemblies in the North American Aftermarket. They cover models like the BMW X3, Ford F-150, Chevy Tahoe and Jeep Compass, in addition to brand-new applications such as the Tesla Y 2023, RAM 1500 2023, Jeep Grand Cherokee 2023 and Toyota Tacoma 2023 among others, according to
link hidden, please login to view. “As an OE supplier, we are continually investing in research and development of new products to serve both OE and Aftermarket sectors, allowing us to provide the latest innovations to our customers in North America,” said Bruno Bello, director of global marketing at
link hidden, please login to view. For more information, call 1-770-238-1611, visit
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