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RockAuto Promo - ACDelco SPark Plug Rebate
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By RockAuto
See what's new at RockAuto in the Early Edition of the February Newsletter!
Headlines at RockAuto: Standard Motor Products GDI Fuel Injectors New RockAuto Commercial "Automotive Fuel Type" Trivia "Why Listen to Experience?" Blunder Old Fashioned Problems With New Cars Dakota's 1973 Cadillac Eldorado And More...
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By RockAuto
Get up to $2 per filter with purchase of select ACDelco Cabin, Engine, Fuel and Oil Filters!View on RockAuto.com
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By Counterman
NGK Spark Plugs (U.S.A.) Inc. announced that effective April 1, the company name will become Niterra North America Inc.
Announced late last year, the name change will include a new corporate logo and identity as the organization follows a strategy to unify the global brand and promote efforts to transform the organization’s business portfolio. Accordingly, the global brand NGK Spark Plug Co. LTD will also begin operating under the English tradename Niterra Co., Ltd on April 1.
“It is an exciting time in the long and storied history of NGK Spark Plug., LTD,” said Michael Schwab, president, and CEO. “We are becoming an increasingly progressive corporation as we strive to meet our vision for the future. A future where we expand our core ceramic technologies, explore capabilities beyond our traditional areas, and challenge ourselves to develop solutions and services that use technologies to resolve social issues while contributing to a sustainable society.”
Niterra, a coined word, combines the Latin words Niteo, meaning shine, and Terra, meaning planet earth. The corporation chose the new name, logo and colors represented to present a broader image of its modern identity.
The company will continue to use the trusted NGK and NTK brands for its spark plug and ceramic-related product portfolio.
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By RockAuto
See what's new at RockAuto in the January Newsletter!
Headlines at RockAuto: TrakMotive Drive Shafts & CV Axles Subaru Trivia "Scrutinized the Squeak" Blunder Motor Mounts & Torque Strut Mounts Robert's 2006 Mini Cooper S And More...
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